Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence GO Noodle House performance in the Malaysia and how they change over time
See what factors influence GO Noodle House performance in the Malaysia and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of GO Noodle House' competitors in the Malaysia
An analysis of GO Noodle House' competitors in the Malaysia
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
GO Noodle House is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
GO Noodle House has a MARKET PERFORMANCE percentile of 99, indicating a leading market position. This means the brand captures a significant portion of customer traffic compared to peers like Secret Recipe, Marrybrown, SOI 55 THAI KITCHEN, JIBRIL, Dragon-i and Ayam Gepuk Top Global, which are also in the top 1%.
Customer Satisfaction reflects customer loyalty and overall brand perception, influencing repeat business and positive word-of-mouth referrals.
GO Noodle House demonstrates strong customer satisfaction, with an overall CSAT of 95%, a 16.7 percentage point increase year-over-year. Johor leads with 97% CSAT, followed by Kuala Lumpur (95%) and Selangor (91%). The CSAT trend from May to July 2025 shows consistent high satisfaction.
Average Check reveals spending habits and revenue per customer, vital for profitability and pricing strategy adjustments.
The overall average check for GO Noodle House is 32.5 MYR, a slight decrease of 0.5% year-over-year. Pahang has the highest average check at 45.3 MYR, while Selangor has the lowest at 29 MYR. Average check values fluctuated between 29.55 MYR and 33.41 MYR from May to July 2025.
Number of Outlets indicates brand reach and market penetration, crucial for accessibility and brand visibility.
GO Noodle House has the highest number of outlets in Kuala Lumpur (9), followed by Selangor (5). Johor and Pahang each have 1 outlet. This distribution shows a concentration of outlets in the capital and surrounding areas.
Competitor analysis identifies key rivals and overlapping customer bases, informing competitive strategies and market positioning.
GO Noodle House's main competitors based on customer cross-visitation include Hotpot Kitchen (2.36), other GO Noodle House locations (1.94), GO Unique 有间不一样, 1 Utama (1.66), Luckypot (1.39) and Thai Chala Restaurant (1.25). This data suggests potential for collaborative marketing efforts and targeted competitive strategies.
Traffic Workload identifies peak hours, enabling optimal staffing and resource allocation to enhance customer experience.
Traffic workload for GO Noodle House peaks between 12:00 PM and 7:00 PM, with the highest traffic around 1:00 PM (61.14). Traffic is minimal before 10:00 AM and after 9:00 PM. The data shows that the highest volume of customer traffic workload occurs between 12:00 PM (noon) and 7:00 PM.
Consumer Segments guide targeted marketing by understanding demographic preferences and tailoring campaigns for maximum impact.
GO Noodle House attracts both genders equally. Gen Z demonstrates high affinity (152) for the brand compared to Gen X (71) and Gen Y (81). This affinity suggests a strong appeal to younger consumers.