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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Soulman's Bar-B-Que performance in the United States and how they change over time
See what factors influence Soulman's Bar-B-Que performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Soulman's Bar-B-Que is in the lower 39% of brands
Sample of brands in the same percentile
An analysis of Soulman's Bar-B-Que' competitors in the United States
An analysis of Soulman's Bar-B-Que' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Soulman's Bar-B-Que's market performance is in the lower 39% of brands. This indicates a below average market standing compared to its peers. Performance peers in the same percentile range include Original ChopShop.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often correlates with repeat business.
Soulman's Bar-B-Que's overall CSAT is 81%, a decrease of 6.4 percentage points year-over-year. In Texas, the CSAT is also 81% with the same decrease. This indicates a decline in customer satisfaction compared to the previous year.
Average check reveals spending habits, crucial for revenue forecasting and menu optimization. It reflects perceived value and pricing strategy effectiveness.
Soulman's Bar-B-Que's overall average check is $24.30, a 4% increase year-over-year. In Texas, the average check is also $24.30. This suggests customers are spending slightly more per visit than the previous year.
Outlet count indicates brand reach and expansion. Growth signifies investment and market confidence; stagnation may signal challenges.
Soulman's Bar-B-Que has 20 outlets in Texas. There is no growth value provided, indicating the number of outlets has remained constant during the reporting period.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation informs competitive strategies and marketing efforts.
The top competitors for Soulman's Bar-B-Que, based on customer cross-visitation, are McDonald's (17.5%), Whataburger (13.57%), Chick-fil-A (7.5%), Taco Bell (7.5%), and Sonic Drive-In (6.79%). This indicates a significant overlap with fast-food chains.
Traffic workload shows peak hours, aiding staffing and resource allocation. Understanding customer flow optimizes service and minimizes wait times.
Soulman's Bar-B-Que experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (60.39). Traffic is minimal during the night and early morning hours.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies, maximizing ROI.
Soulman's Bar-B-Que's customer base shows a high affinity for men (index 125) and Gen X (index 162), indicating these segments are overrepresented. Women (index 74), Gen Y (index 56), and Gen Z (index 79) are underrepresented.