Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Slim Chickens performance in the United Kingdom and how they change over time
See what factors influence Slim Chickens performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Slim Chickens' competitors in the United Kingdom
An analysis of Slim Chickens' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Slim Chickens is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Slim Chickens holds a leading market position with a 99th percentile. This signifies a strong competitive edge, indicating high customer preference within the Cafe & Restaurants industry in the United Kingdom. Performance peers in the same position: Haweli Restaurant, Caffè Concerto, O'Neills, Brother Marcus, Big Easy, Browns.
Customer satisfaction (CSAT) is a key indicator of customer loyalty and brand perception, directly impacting long-term revenue and growth.
Slim Chickens shows strong customer satisfaction with an overall CSAT of 84%, a 2.2 percentage point increase year-over-year. England shows a strong CSAT of 85% with a growth of 2.8pp, while Wales (56%) and Northern Ireland (53%) show lower CSAT and a decrease compared to the previous year. The CSAT has fluctuated over the three months, showing an upward trend.
Average check reflects customer spending habits and menu pricing effectiveness, providing insights into revenue generation per transaction.
Slim Chickens' average check is £18.2, a 9% increase year-over-year. Wales has the highest average check at £22.5, followed by Northern Ireland at £20.1. England's average check is £18.2. Average check has remained relatively stable over the observed period, with small fluctuations.
Outlet count indicates brand reach and market penetration, reflecting expansion strategy and brand accessibility to customers.
Slim Chickens has 49 outlets in England, 3 in Northern Ireland and 2 in Wales. England accounts for the majority of Slim Chickens' presence in the United Kingdom.
Competitor analysis identifies key rivals and customer overlap, informing strategies to differentiate and capture market share.
McDonald's (11.82%) is the most visited competitor by Slim Chickens customers, followed by KFC (5.45%), Nando's and JD Wetherspoon (4.81%), and Starbucks (3.77%). This indicates a significant overlap in customer base with these brands.
Traffic workload shows peak hours, enabling optimal staffing and resource allocation to maximize customer service and revenue.
Slim Chickens experiences peak traffic between 12:00 and 18:00, with the highest workload at 13:00 (56.05%). Traffic is minimal before 9:00 and after 22:00, indicating the need for staffing adjustments based on the workload distribution.
Understanding consumer segments allows for targeted marketing, tailoring products and messaging to resonate with specific demographics.
Women show a value of 86%, indicating they are less represented compared to the average consumer (100). Men are overrepresented with a value of 110%. Gen Y is overrepresented with a value of 113%. Gen X is underrepresented with a value of 78%. Gen Z has average representation with a value of 100%.