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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Brewers Fayre performance in the United Kingdom and how they change over time
See what factors influence Brewers Fayre performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Brewers Fayre is ahead of most brands
Sample of brands in the same percentile
An analysis of Brewers Fayre' competitors in the United Kingdom
An analysis of Brewers Fayre' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Brewers Fayre's market performance is at the 69th percentile, indicating an average/above average market standing. This suggests a moderate level of customer preference compared to its competitors in the UK Cafe & Restaurants industry. Performance peers in a similar range include Vapiano, Banana Tree, Din Tai Fung, Ego at The, Slim Chickens, and Brother Marcus.
Customer satisfaction (CSAT) reflects customer happiness, directly impacting loyalty, brand reputation, and revenue growth. High CSAT scores are crucial for success.
Brewers Fayre's overall CSAT is 73%, a 2 percentage point increase year-over-year. Northern Ireland shows the highest CSAT at 80%, followed by Scotland and Wales at 76%, and England at 72%. This indicates generally positive customer experiences, with regional variations in satisfaction levels.
Average check reveals spending habits, crucial for revenue forecasting and menu optimization. Monitoring trends informs pricing and promotional strategies.
The overall average check for Brewers Fayre is £20.70, a 5.2% decrease year-over-year. Wales has the highest average check at £21.80, followed by Northern Ireland at £21.70, England at £20.70, and Scotland at £19.60. The decline suggests potential shifts in customer spending or menu choices.
Outlet count indicates brand reach and market presence. Expansion reflects growth, while contraction signals challenges or strategic shifts.
Brewers Fayre has 78 outlets in England, 10 in Scotland, 9 in Wales, and 2 in Northern Ireland. The concentration of outlets in England indicates a strong regional focus, while the smaller numbers in other regions suggest growth opportunities.
Identifying key competitors helps refine strategies. Cross-visitation reveals shared customers, informing targeted marketing and competitive positioning.
Brewers Fayre's top competitors based on cross-visitation are McDonald's (16.42%), JD Wetherspoon (12.55%), KFC (5.33%), Costa Coffee (4.64%), and Toby Carvery (4.39%). This indicates that customers who visit Brewers Fayre also frequently visit these establishments.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
Brewers Fayre experiences peak traffic workload between 12:00 PM and 6:00 PM, with the highest workload at 57.28% at 5:00 PM. Traffic starts increasing at 6:00 AM, peaks in the afternoon and evening, and declines significantly after 9:00 PM.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences enhances messaging and product development.
Brewers Fayre's customer base shows a high affinity towards women (index 90) and men (index 108). Gen X shows a high affinity (index 145), while Gen Y (index 65) and Gen Z (index 52) are under-indexed. This suggests that Gen X are overrepresented in Brewers Fayre's customer base.