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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Ego at The performance in the United Kingdom and how they change over time
See what factors influence Ego at The performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Ego at The' competitors in the United Kingdom
An analysis of Ego at The' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Ego at The is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Ego at The's market performance is in the top 1% in the United Kingdom, indicating a leading position. This shows strong customer preference and competitive strength. Performance peers in the same range are Din Tai Fung, Big Easy, Brother Marcus, Brewers Fayre, Papa Johns Pizza, and Haweli Restaurant.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, driving repeat business and positive word-of-mouth.
Ego at The's overall CSAT is 89%, a 7.8pp increase year-over-year, indicating improved customer happiness. CSAT is 94% in Wales and 89% in England, reflecting high satisfaction across both regions. The CSAT has increased from 88.15% in May 2025 to 90.57% in July 2025.
Average check reflects the average amount spent per customer, indicating pricing strategy effectiveness and customer spending habits.
Ego at The's overall average check is 39.7 GBP, a 15% increase year-over-year, indicating customers are spending more. The average check is 40.3 GBP in Wales and 39.7 GBP in England. The average check has increased from 39.34 GBP in May 2025 to 39.91 GBP in June 2025.
Number of outlets indicates brand's reach, reflecting market presence, accessibility to customers and brand recognition.
Ego at The has 30 outlets in England and 2 outlets in Wales. The data shows uneven distribution across the regions, with England holding the bulk of establishments.
Competitor analysis identifies key players and their customer overlap, informing competitive strategies to gain market share.
The top competitors for Ego at The based on customer cross-visitation are JD Wetherspoon (6.06%), McDonald's (5.63%), Miller & Carter (3.80%), Harvester (2.82%), and KFC (2.68%). These brands are frequently visited by Ego at The's customers.
Traffic workload shows peak hours, helping optimize staffing, promotions and resource allocation for enhanced customer experience.
Ego at The experiences peak traffic between 17:00 and 19:00, with the highest workload at 18:00 (64.30%). Traffic is minimal before 9:00 and after 22:00. Data shows, that the traffic workload starts to increase at 11:00 (29.95%).
Understanding consumer segments tailors marketing and improves positioning, increasing engagement and brand resonance.
Women show a higher affinity (120%) compared to men (86%). Among generations, Gen X has the highest affinity (120%), while Gen Y (74%) and Gen Z (97%) are under-indexed, indicating differing preferences or lower engagement with the brand.