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Managing Partner, Global Business Development
See what factors influence Santa Fe Cattle Company performance in the United States and how they change over time
See what factors influence Santa Fe Cattle Company performance in the United States and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
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Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Santa Fe Cattle Company' competitors in the United States
An analysis of Santa Fe Cattle Company' competitors in the United States
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Santa Fe Cattle Company is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance indicates brand’s share of foot traffic, revealing its competitive strength and customer preference.
Santa Fe Cattle Company's Market Performance is in the top 1% within the Cafe & Restaurants industry in the United States, indicating a leading position. This signifies strong customer preference and competitive advantage. Performance peers within the same percentile range include R&B Tea, Los Verdes, MOKAFÉ, Itton Ramen, Oh Brother Philly, and Angry Crab Shack.
Customer Satisfaction (CSAT) reflects customer happiness, impacting loyalty, referrals, and brand perception. Increased CSAT typically boosts revenue.
Santa Fe Cattle Company's overall customer satisfaction is 74%, a 4.4 percentage point increase year-over-year. Tennessee shows the highest CSAT at 89%, while Mississippi has the lowest at 58%. This indicates positive customer experience trends overall, with notable regional variations. Focus on improving satisfaction in Alabama and Mississippi is needed.
Average Check reveals spending per customer, crucial for revenue forecasting, menu optimization, and understanding customer purchasing habits.
Santa Fe Cattle Company's overall average check is $29.50, a 10.7% decrease year-over-year. Mississippi has the highest average check at $41.20, while Tennessee's is the lowest at $27.20. Declining average check requires investigating reasons for drop, if customer choice or price impact.
Outlet count reflects brand reach and expansion. Tracking outlets helps assess market penetration and growth strategy effectiveness.
Santa Fe Cattle Company has a total of 12 outlets. Oklahoma has the most outlets (6), followed by Alabama (3). Mississippi, Tennessee and Louisiana each have 1 outlet. The distribution of outlets indicates strategic focus on specific regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning efforts.
The top competitors for Santa Fe Cattle Company, based on cross-visitation, are McDonald's (13.57%), Chick-fil-A (10.50%), Sonic Drive-In (7.44%), Cracker Barrel Old Country Store (6.35%), and Taco Bell (6.13%). This data indicates that customers who visit Santa Fe Cattle Company also frequent these establishments.
Traffic workload analysis optimizes staffing, resource allocation, and marketing efforts by understanding peak and off-peak hours.
Santa Fe Cattle Company experiences peak traffic workload between 11:00 AM and 9:00 PM, with the highest workload at 6:00 PM (67.31%). There is minimal activity between midnight and 9:00 AM. Operational and promotional strategies should align with these peak hours.
Consumer segment analysis tailors marketing by understanding demographics. It improves messaging relevance and ad spend effectiveness.
Santa Fe Cattle Company's consumer base shows an equal gender mix (100% Women and 100% Men). Gen X exhibits higher affinity (139%), while Gen Y is under-indexed (69%) and Gen Z is at 119%. Focus marketing towards Gen X, while analyzing the affinity with Gen Y.