Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Salt & Straw performance in the United States and how they change over time
See what factors influence Salt & Straw performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Salt & Straw' competitors in the United States
An analysis of Salt & Straw' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Salt & Straw is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Salt & Straw's market performance is at the 46th percentile, indicating a below average market standing. This suggests the brand captures less foot traffic compared to industry leaders. Performance peers in the same percentile range include Aga's Restaurant & Catering, Chickie's & Pete's, D.C. Cobb's, Hacienda Calavera, Old's Havana Cuban Bar & Cocina, and The Heights Pizzeria and Drafthouse.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores indicate a strong customer base.
Salt & Straw demonstrates strong customer satisfaction, with an overall CSAT of 85%, a 1.4pp increase year-over-year. Nevada shows the highest CSAT at 94%, while Washington and Florida show a slight decrease. The CSAT trend from June to August 2025 fluctuates, peaking in June.
Outlet count indicates brand reach and market penetration, influencing accessibility and overall revenue potential across different regions.
Salt & Straw has a significant presence in California with 26 outlets. Oregon, Washington, and Florida have 7, 6, and 4 outlets respectively. New York, New Hampshire, Arizona and Nevada each have a single outlet, indicating a more limited presence in these states.
Competitor analysis identifies key rivals and customer preferences, informing strategic positioning and competitive advantage in the market.
Salt & Straw's top competitors based on cross-visitation are Starbucks (7.04%), McDonald's (6.06%), In-N-Out Burger (5.49%), Chipotle Mexican Grill (3.80%), and Chick-fil-A (3.66%). This indicates that customers who visit Salt & Straw also frequently visit these establishments.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and enhanced customer experience during peak hours.
Salt & Straw experiences peak traffic between 6 PM and 8 PM, with the highest workload at 66.80% at 8 PM. Traffic is minimal during early morning hours. The workload gradually increases from 11 AM, suggesting a need for increased staffing during afternoon and evening hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to resonate with specific demographic groups for higher engagement.
Salt & Straw's customer base shows a high affinity towards women (90%) and men (109%). Among generations, Gen Z (123%) and Gen Y (114%) are overrepresented, while Gen X (83%) is underrepresented. This suggests a stronger appeal to younger demographics.