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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chickie's & Pete's performance in the United States and how they change over time
See what factors influence Chickie's & Pete's performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chickie's & Pete's' competitors in the United States
An analysis of Chickie's & Pete's' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Chickie's & Pete's is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chickie's & Pete's market performance is average with a percentile of 48. This indicates a below average market standing relative to its competitors. Performance peers in the same percentile range include Confessions Restaurant, Pita Mediterranean Street Food, Anthony's, Hideaway Pizza, China Buffet - CLOSED, and Salumeria 104.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation informs strategies to attract and retain customers.
Chickie's & Pete's top competitors based on customer cross-visitation are McDonald's (8.47%), Dunkin' (7.66%), Chick-fil-A (7.46%), Burger King (4.84%), and Wendy's (4.64%). This indicates a significant overlap in customer base with these fast-food chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer service and revenue.
Chickie's & Pete's experiences peak traffic workload between 11:00 AM and 9:00 PM, with the highest workload around 2:00 PM. Traffic is minimal before 10:00 AM and after 10:00 PM, indicating operational hours and customer preferences.
Understanding consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning and messaging for optimal engagement.
Chickie's & Pete's customer base shows a high affinity towards women (79%), while men are overrepresented (120%). Gen X is overrepresented (133%), while Gen Y (86%) and Gen Z (60%) are underrepresented, indicating varying levels of engagement across generations.