Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chickie's & Pete's performance in the United States and how they change over time
See what factors influence Chickie's & Pete's performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Chickie's & Pete's is right in the middle
Sample of brands in the same percentile
An analysis of Chickie's & Pete's' competitors in the United States
An analysis of Chickie's & Pete's' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chickie's & Pete's market performance is at the 46th percentile, indicating a below average/lagging market position. This suggests the brand has a smaller share of foot traffic compared to its competitors. Performance peers in the same percentile range include OAK'D BBQ, Tacos Los Vales, LOCAL Public Eatery, Cinnaholic, Godavari, and Chicken N Pickle.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and revenue. Tracking CSAT helps identify areas for improvement and maintain a competitive edge.
Chickie's & Pete's overall CSAT is 75%, a 1.6 percentage point increase year-over-year. Pennsylvania shows the highest CSAT at 79%, while Missouri and Nevada show the lowest CSAT at 59% and 57% respectively. New Jersey experienced a decrease in CSAT by 3.8 percentage points.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions to boost profitability.
Chickie's & Pete's average check is $38.90, a 7.9% increase year-over-year. New Jersey has an average check of $39.40, while Pennsylvania's average check is $38.90. The average check fluctuated between $33.87 and $40.85 during the observed period.
Outlet count indicates brand reach and growth. Tracking outlet distribution helps assess market penetration and expansion strategies across different regions.
Chickie's & Pete's has 13 outlets in Pennsylvania, 9 in New Jersey, and 1 each in Missouri and Nevada. Pennsylvania accounts for the highest number of outlets, indicating a strong presence in that state.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs strategies to attract and retain customers.
Chickie's & Pete's top competitors based on cross-visitation are McDonald's (8.75%), Chick-fil-A (7.25%), Dunkin' (6.25%), Applebee's Grill + Bar (4.25%), and Wendy's (3.75%). This indicates that customers who visit Chickie's & Pete's also frequently visit these fast-food and casual dining chains.
Traffic workload by hour reveals peak times, aiding staffing and resource allocation. Understanding customer flow optimizes service and enhances customer experience.
Chickie's & Pete's experiences peak traffic workload between 4 PM and 7 PM, with the highest workload at 6 PM (61.97%) and 7 PM (64.29%). Traffic is significantly lower during early morning hours, with minimal activity between 2 AM and 5 AM.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and product positioning.
Women show high affinity (83) and Men show very high affinity (116). Gen X shows very high affinity (131), Gen Y shows high affinity (91), and Gen Z shows under-indexed affinity (44).