Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Salata performance in the United States and how they change over time
See what factors influence Salata performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Salata' competitors in the United States
An analysis of Salata' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Salata is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Salata's market performance is average/above average at the 46th percentile. This indicates a moderate market presence compared to competitors. Performance peers in the same percentile range include Rotelli Pizza & Pasta, Naga's South Indian Cuisine, Chickie's & Pete's, D.C. Cobb's, Shakey's Pizza Parlor, and Puckett's Restaurant.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Salata's overall CSAT is 82%, a 6.5 percentage point increase year-over-year, indicating improved customer happiness. North Carolina shows the highest CSAT at 88%, though with a decrease. Texas has 82% CSAT with an increase, and Georgia shows 77% CSAT with the largest increase.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
Salata's overall average check is $18.60, a 0.6% increase year-over-year, suggesting slight growth in customer spending. Texas has an average check of $18.50, while Georgia's average check is $17.40. The average check has increased from $17.94 to $19.22 from June to August 2025.
Outlet count indicates brand reach and growth. More outlets can mean greater market penetration and brand visibility, driving revenue and customer acquisition.
Salata has 84 outlets in Texas, 10 in Georgia, 4 in California, 4 in North Carolina, and 1 in Louisiana. Texas accounts for the majority of Salata's locations, indicating a strong regional presence.
Identifying top competitors helps understand the competitive landscape. This knowledge informs strategies to differentiate, attract customers, and maintain market share.
Salata's top competitors based on cross-visitation are McDonald's (9.27%), Chick-fil-A (8.67%), Starbucks (7.26%), Whataburger (6.05%), and Chipotle Mexican Grill (4.84%). These brands are frequently visited by Salata's customers.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation. Understanding traffic patterns optimizes customer experience and maximizes sales.
Salata's peak traffic workload occurs between 11 AM and 8 PM, with the highest traffic around 12 PM to 2 PM (68.13% and 69.18%). Traffic is minimal during early morning hours.
Understanding consumer segments enables targeted marketing. Tailoring strategies to specific demographics increases engagement, conversion rates, and overall marketing ROI.
Women are overrepresented among Salata's consumers (115 affinity index), while men are underrepresented (86). Gen X shows high affinity (139), while Gen Y (86) and Gen Z (78) are underrepresented.