Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Polar Ice Cream performance in the South Africa and how they change over time
See what factors influence Polar Ice Cream performance in the South Africa and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
An analysis of Polar Ice Cream' competitors in the South Africa
An analysis of Polar Ice Cream' competitors in the South Africa
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Polar Ice Cream is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals a brand's share of foot traffic, reflecting its competitive strength and customer preference in the industry.
Polar Ice Cream's market performance is at the 98th percentile, indicating a leading position in South Africa's Cafe & Restaurants industry. This high percentile signifies strong customer preference relative to peers like Tasty Gallos, Le Kreamery, Motherland Coffee, Cape Town Fish Market, La Petite Colombe, and HICKVILLE SMoKEHOUSE.
Customer satisfaction is key to brand loyalty and growth, reflecting the quality of service and products as perceived by customers.
Polar Ice Cream's overall customer satisfaction (CSAT) is 88%, a 6.6 percentage point increase year-over-year. CSAT is 91% in Gauteng (up 38.7pp) and 75% in Western Cape (down 25pp), indicating varying satisfaction levels across regions. Focus on improving CSAT in Western Cape.
Competitor analysis helps understand market dynamics and identify strategic opportunities by examining customer overlap.
Polar Ice Cream's top competitors include KFC (28% cross-visitation), McDonald's (25.33%), Spur (12%), Chicken Licken (10.67%), and Nando's (9.33%). This reveals a significant overlap in customer base with major fast-food chains, suggesting opportunities for Polar Ice Cream to differentiate and capture more market share.