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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pizza Express performance in the India and how they change over time
See what factors influence Pizza Express performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Pizza Express is ahead of most brands
Sample of brands in the same percentile
An analysis of Pizza Express' competitors in the India
An analysis of Pizza Express' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza Express in India holds a market performance percentile of 67, indicating an average/above average market position. This suggests a moderate level of customer preference compared to its peers. Performance peers in the same percentile range include VEER JI MALAI CHAAP WALE, Peep-In, Mannat, Aminia Restaurant, The Rameshwaram Cafe, and Rang De Basanti Dhaba.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth.
Pizza Express in India boasts a high overall CSAT of 95%, a 6.5 percentage point increase year-over-year, indicating improved customer happiness. Maharashtra and Haryana show significant CSAT growth. Punjab and Delhi experienced slight decreases in customer satisfaction.
Average check reveals customer spending habits, crucial for revenue optimization and understanding perceived value.
The overall average check for Pizza Express in India is 1.3K INR, a 9.3% increase year-over-year, suggesting customers are spending more per visit. Delhi has the highest average check at 1.4K INR, while Punjab and Karnataka have the lowest at 1.1K INR.
Outlet count indicates brand reach and market presence, influencing accessibility and revenue potential.
Pizza Express has a total of 24 outlets in India. Maharashtra has the highest number of outlets (10), indicating a strong presence in that state. Punjab, Haryana and Uttar Pradesh have 4, 3 and 3 outlets respectively. Delhi, Karnataka and Rajasthan have 2, 1 and 1 outlets respectively.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
The top competitors for Pizza Express in India, based on cross-visitation, are KFC (7.20%), McDonald's (3.53%), Si Nonna's-the Original Sourdough Pizza (3.53%), Pizza Hut (3.39%), and Prasad Food Divine (2.82%). This indicates that customers who visit Pizza Express also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Pizza Express experiences peak traffic workload between 11:00 AM and 10:00 PM, with the highest activity around 6:00 PM. Traffic is minimal between 4:00 AM and 8:00 AM. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring messaging.
Pizza Express's customer base in India shows a higher affinity towards women (114) compared to men (94). Gen Z (156) shows the highest affinity, followed by Gen Y (102), while Gen X (67) is underrepresented. This suggests targeted marketing towards women and Gen Z could be effective.