Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the India and how they change over time
See what factors influence Burger King performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the India
An analysis of Burger King' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Burger King is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King's market performance is at the 97th percentile, indicating a leading position in India's Cafe & Restaurants industry. This high percentile suggests a strong competitive advantage and significant customer preference compared to its peers. Competitors in adjacent percentile ranges include Polar Bear Ice Cream, Haldiram's, and Domino's Pizza.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and market positioning.
The top competitors for Burger King in India, based on cross-visitation, are KFC (8.64%), McDonald's (7.73%), and Pizza Hut (5.97%). This indicates a significant overlap in customer base, suggesting these brands are primary alternatives for Burger King's customers. Understanding these preferences can inform targeted marketing and menu strategies.
Traffic workload by hours reveals peak operational times, enabling efficient staffing and resource allocation.
Burger King in India experiences peak traffic workload between 10:00 AM and 10:00 PM, with the highest activity around 8:00 PM (61.31%). Traffic is lowest between 1:00 AM and 6:00 AM. This data suggests optimal staffing and resource allocation should align with these peak hours to maximize customer service and efficiency.
Consumer segment analysis by gender and generation informs targeted marketing and product development strategies.
Burger King's customer base in India shows a higher affinity among women (106 Index) compared to men (97 Index). Among generations, Gen Z shows the highest affinity (121 Index), followed by Gen Y (102 Index), while Gen X is under-indexed (82 Index). This suggests marketing efforts should focus on Gen Z and women to maximize engagement.