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See what factors influence Pizza Hut performance in the India and how they change over time
See what factors influence Pizza Hut performance in the India and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Pizza Hut' competitors in the India
An analysis of Pizza Hut' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizza Hut is in the top 1% of brands
Sample of brands in the same percentile
Market performance reveals a brand's competitive strength and customer preference within the Cafe & Restaurants industry.
Pizza Hut holds a leading position in India's Cafe & Restaurants industry, securing a top 1% market performance percentile. This indicates a strong market share and brand preference compared to peers like Haldiram's, Burger King, Domino's Pizza, McDonald's, Polar Bear Ice Cream and KFC.
Customer satisfaction reflects brand loyalty and service quality, directly impacting retention and revenue growth.
Pizza Hut in India boasts an 86% customer satisfaction rate, a slight increase of 0.2 percentage points year-over-year. Andhra Pradesh leads with 93% satisfaction, showing significant growth. The CSAT dynamic data shows overall positive trajectory.
Average check indicates customer spending per visit, revealing pricing strategy effectiveness and customer value.
Pizza Hut's average check in India is INR 722.1, up 19.6% year-over-year. Chandigarh has the highest average check at INR 1.3K. The average check dynamic data indicates fluctuations, with a general upward trend during the reporting period.
Outlet count reflects brand reach and accessibility, impacting market coverage and revenue potential.
Pizza Hut's outlet distribution in India is led by Maharashtra with 151 outlets, followed by Karnataka with 128. This highlights key regions for Pizza Hut's presence and potential expansion opportunities.
Competitive analysis identifies key rivals and customer preferences, informing strategic positioning and marketing efforts.
Pizza Hut's top competitors in India, based on customer cross-visitation, are KFC (13.15%), Samrat Bakery, Manesar (5.93%), OKASA - BYOB & a KITCHEN (5.90%), McDonald's (5.41%), and Burger King (5.00%). KFC is a significant competitor based on a big margin in visitation.
Traffic workload by hour reveals peak operational times, optimizing staffing and resource allocation for enhanced service.
Pizza Hut in India experiences peak traffic workload between 6 PM and 8 PM, reaching the maximum around 8 PM (60.46% and 60.71% respectively). Traffic is minimal between 12 AM and 7 AM, indicating ideal times for operational adjustments.
Consumer segmentation enables targeted marketing, aligning brand messaging and offerings with specific demographic preferences.
Pizza Hut's customer base in India leans heavily towards women(87%) . Gen Z demonstrates a high affinity (121 Index), followed by Gen Y (102 Index), suggesting marketing strategies should resonate strongly with younger demographics.
Cafés & Restaurants