Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence KFC performance in the India and how they change over time
See what factors influence KFC performance in the India and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of KFC' competitors in the India
An analysis of KFC' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand strength and customer preference within the competitive Cafe & Restaurants industry in India.
KFC holds a leading market performance percentile of 99 in India, placing it in the top 1% of brands. This indicates a strong competitive position. Peers like McDonald's, Burger King, Pizza Hut, Haldiram's, Domino's Pizza, and Polar Bear Ice Cream share a similar high percentile.
Customer satisfaction is crucial as it directly impacts brand loyalty, repeat business, and overall business growth within Cafe & Restaurants industry.
KFC's overall customer satisfaction in India is 73%, a significant 14.8 percentage point increase year-over-year. Mizoram leads with 92%, followed closely by Chhattisgarh at 91%. Punjab and Delhi show substantial growth in customer satisfaction.
Average check reflects customer spending per visit, providing insights into pricing strategy effectiveness in Cafe & Restaurants sector.
The average check for KFC in India is INR 877.6, a 31.6% increase year-over-year. Chandigarh has the highest average check at INR 1200. Uttarakhand, Mizoram and Tamil Nadu reports 1K INR average check.
Outlet count indicates brand reach and expansion, directly influencing market share and customer accessibility in Cafe & Restaurants.
KFC has 159 outlets in Karnataka, the highest number in India. Tamil Nadu follows with 133, and Maharashtra with 120. Uttar Pradesh has 85 outlets, and West Bengal 83. Kerala has 81 outlets, Delhi - 75, Punjab - 65 and Andhra Pradesh - 59.
Identifying top competitors by cross-visitation helps understand consumer preferences and competitive landscape in Cafe & Restaurants.
Top competitors for KFC in India, based on cross-visitation, include Fouji Dhaba (8.40%), Hotel ARYAAS (8.39%), Aibaik (8.36%), Nellai Karupatti Coffee & Restaurant - Chidambaram (8.16%), and Pizza Hut (8.08%).
Traffic workload analysis helps optimize staffing, inventory, and marketing efforts during peak hours in Cafe & Restaurants.
KFC experiences peak traffic between 11:00 and 22:00 in India, with the highest workload around 19:00-20:00. Traffic gradually increases throughout the morning from 6:00.
Understanding consumer segments informs targeted marketing and positioning strategies, optimizing engagement and brand affinity.
Women are highly represented in KFC's customer base, with an affinity index of 87. Men are slightly overrepresented, with an index of 104. Gen Z shows high affinity (index 112), Gen Y is average (index 101), and Gen X is underrepresented (index 84).