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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McDonald's performance in the India and how they change over time
See what factors influence McDonald's performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of McDonald's' competitors in the India
An analysis of McDonald's' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
McDonald's is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
McDonald's holds a leading position with a percentile of 99 in India's Cafe & Restaurants industry. This indicates a strong market presence and high customer preference compared to peers like Burger King, Pizza Hut, and KFC.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
McDonald's in India shows a strong customer satisfaction with an overall CSAT of 82%, a 1.2 percentage point increase year-over-year. Chhattisgarh leads with 96%, while Andhra Pradesh shows a slight decrease to 92%.
Average check reflects spending per transaction, crucial for revenue analysis and understanding customer purchasing behavior.
McDonald's in India has an average check of 593.3 INR, a 21.4% increase year-over-year. Andhra Pradesh has the highest average check at 763.4 INR, indicating higher spending per customer in that state.
Outlet count indicates brand reach and market penetration, influencing accessibility and overall revenue potential.
McDonald's has a significant presence in India, with Maharashtra leading in outlet count at 192. Karnataka follows with 89 outlets, indicating a strong regional presence in these states.
Identifying key competitors and cross-visitation patterns helps refine marketing strategies and understand customer preferences.
McDonald's customers in India also frequently visit Haji Ali Juice Centre (9.83% cross-visitation) and Haldiram's (8.16%), suggesting these brands are key competitors for shared customer base.
Traffic workload analysis identifies peak hours, enabling optimized staffing and resource allocation for enhanced customer experience.
McDonald's in India experiences peak traffic between 6 PM and 8 PM, with the highest workload at 63.19% at 7 PM. Traffic is lowest in the early morning hours, indicating a need for adjusted staffing.
Understanding consumer demographics allows for targeted marketing, tailored product offerings, and improved customer engagement strategies.
McDonald's in India shows a high affinity with women (index 118) and Gen Z (index 108), suggesting these segments are overrepresented among its customers. Men (index 92) and Gen X (index 96) are underrepresented.