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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Pastelería Lety performance in the Mexico and how they change over time
See what factors influence Pastelería Lety performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pastelería Lety' competitors in the Mexico
An analysis of Pastelería Lety' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pastelería Lety is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market share reveals competitive strength and customer preference, vital for strategic decisions and growth opportunities in the industry.
Pastelería Lety holds a leading market performance percentile of 99 in Mexico's Cafe & Restaurants industry. This indicates a strong competitive position, suggesting high customer preference. Performance peers like Taco Fish La Paz, Cristina (Legacy), Train Bistro, Taquería Los Villas Bolivar, Cafe da Manha, and Los Mariscos de Chichí share similar top-tier performance.
CSAT reflects customer loyalty and brand perception, influencing repeat business and overall revenue. Decline indicates potential issues.
Pastelería Lety's overall customer satisfaction is 52%, a significant decrease of 26.6 percentage points year-over-year. In Nuevo León, CSAT is at 54%, also showing a decline of 22.6 percentage points. The CSAT trend from May to July 2025 shows variability, peaking in July. The drop in CSAT suggests a need to address customer concerns and improve service quality.
Outlet count indicates market presence and growth potential. Expansion reflects business health and customer reach.
Pastelería Lety has 35 outlets in Nuevo León, 9 in Coahuila, 2 in Durango, and 1 in the State of Mexico. Nuevo León accounts for the majority of outlets, representing a strong regional presence. The distribution of outlets across states highlights key markets for the brand.
Understanding competitors is crucial for strategic positioning and gaining a competitive edge in the market.
Pastelería Lety's top competitors include Carl's Jr. (18.06% cross-visitation), KFC (13.89%), Tim Hortons (8.33%), Burger King (5.56%), and Church's Texas Chicken (5.56%). These brands are frequently visited by Pastelería Lety's customers, indicating shared customer preferences and potential areas for competitive differentiation.
Traffic workload reveals peak hours, enabling staffing optimization and targeted marketing efforts for increased sales.
Pastelería Lety experiences peak traffic workload between 17:00 and 19:00, with traffic reaching 70.54% of the maximum at 18:00. The lowest traffic is between 0:00 and 7:00. Staffing should be optimized for the peak hours to ensure excellent customer service.
Consumer segment insights allow for targeted marketing, improved customer engagement, and optimized product offerings.
Pastelería Lety's customer base shows a high affinity among women (84% relative representation) and Gen Y (115% relative representation). Women are strongly represented among customers. Gen Y demonstrates a higher-than-average engagement. Targeted marketing efforts and product offerings may be tailored to cater to these dominant segments.