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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pastelería Lety performance in the Mexico and how they change over time
See what factors influence Pastelería Lety performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Pastelería Lety is in the lower 35% of brands
Sample of brands in the same percentile
An analysis of Pastelería Lety' competitors in the Mexico
An analysis of Pastelería Lety' competitors in the Mexico
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pastelería Lety's market performance is in the lower 35%, indicating a below average market standing. This means the brand captures less foot traffic compared to competitors. Performance peers in similar range: Buzos, Villa Casona, Tacos Los Güeros, Patio Jaguar, Vainilla Cocina Contemporanea, Beary’s Coffee Shop.
Customer satisfaction (CSAT) reflects customer happiness. Tracking CSAT helps understand loyalty and identify areas for service improvement.
Pastelería Lety's overall CSAT is 58%, a 10 percentage point decrease year-over-year, indicating declining customer happiness. Nuevo León shows 60% CSAT with a 4.2 percentage point decrease. The CSAT trend shows fluctuations, peaking in August 2025.
Number of outlets indicates brand reach. Tracking outlet distribution helps understand market penetration and expansion efforts.
Pastelería Lety has 41 outlets in Nuevo León, 10 in Coahuila, 2 in Durango, and 1 in the State of Mexico. Nuevo León accounts for the majority of the brand's presence.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns helps refine marketing and customer acquisition strategies.
Pastelería Lety's customers also frequently visit Carl's Jr. (22.92%) and KFC (16.67%). Little Caesars and Tim Hortons share 8.33% cross-visitation, followed by Super Salads at 6.25%. These are key competitors for customer attention.
Traffic workload shows peak hours. Understanding traffic patterns helps optimize staffing and resource allocation for better service.
Pastelería Lety experiences peak traffic between 17:00 and 18:00 (5 PM - 6 PM), with 70.62% and 72.96% workload, respectively. Traffic starts increasing at 8:00 and declines after 20:00 (8 PM).
Consumer segments reveal customer demographics. Understanding gender and generational mix helps tailor marketing and product offerings.
Pastelería Lety's customer base shows high affinity with women (85% value label, affinity index not a percentage) and Gen Y (172% value label, affinity index not a percentage). This suggests these segments are overrepresented among customers.