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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Paris Banh Mi performance in the United States and how they change over time
See what factors influence Paris Banh Mi performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Paris Banh Mi is right in the middle
Sample of brands in the same percentile
An analysis of Paris Banh Mi' competitors in the United States
An analysis of Paris Banh Mi' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Paris Banh Mi's market performance is at the 49th percentile, indicating a below average/lagging market position in the Cafe & Restaurants industry in the United States. This means the brand captures less foot traffic compared to the majority of its competitors. Performance peers in the same percentile range include Tulua Bistro, PDQ, 7th Street Burger, Blake's Lotaburger, Pizza Twist and Bravo! Italian Kitchen.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Paris Banh Mi's overall customer satisfaction is 89%, a 1.4 percentage point increase year-over-year. Tennessee and South Carolina show the highest CSAT at 97%. Texas and Arizona also have high CSAT at 93%. Ohio has 92% CSAT. The CSAT dynamic data shows a fluctuation between 88.26% and 89.81% from June to August 2025.
Average check reveals spending habits, informing pricing strategies and revenue forecasting. Monitoring this KPI helps optimize profitability.
Paris Banh Mi's overall average check is $19.60, a 9.4% increase year-over-year. South Carolina has the highest average check at $39.40. Ohio's average check is $25.80, Tennessee's is $23.30, Missouri's is $21.80, and Louisiana's is $21.30. The average check dynamic data shows a fluctuation between $18.27 and $21.02 from June to August 2025.
Outlet count indicates brand reach and growth. Tracking this KPI informs expansion strategies and market penetration effectiveness.
Paris Banh Mi has the most outlets in Florida (9). Colorado and Georgia each have 4 outlets. Oklahoma, Michigan, and North Carolina each have 3 outlets. Pennsylvania, California, Ohio and Missouri each have 2 outlets. This distribution highlights key markets for the brand.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning efforts.
The top competitors for Paris Banh Mi, based on customer cross-visitation, are Starbucks (5.47%), McDonald's (5.25%), K’amon (3.28%), Chick-fil-A (3.06%), and Waffle House (2.41%). This indicates that customers who visit Paris Banh Mi also frequently visit these establishments.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience.
Paris Banh Mi experiences peak traffic workload between 12:00 PM and 2:00 PM, with the highest workload at 1:00 PM (62.45%). Traffic starts increasing at 9:00 AM, peaks during lunch hours, and gradually decreases throughout the afternoon and evening.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and ROI.
Paris Banh Mi's customer base shows a slightly higher affinity among women (104) compared to men (96). Gen Z (125) and Gen Y (112) show high affinity, while Gen X (80) is under-indexed. This suggests that younger generations are more strongly represented among Paris Banh Mi's customers.