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Managing Partner, Global Business Development
See what factors influence Blake's Lotaburger performance in the United States and how they change over time
See what factors influence Blake's Lotaburger performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Blake's Lotaburger is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Blake's Lotaburger' competitors in the United States
An analysis of Blake's Lotaburger' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Blake's Lotaburger holds a leading market position with a 99th percentile ranking. This indicates strong customer preference and a significant competitive edge. Performance peers include Hattie B's Hot Chicken, The Melt and The Human Bean.
Customer satisfaction (CSAT) is crucial for brand loyalty, indicating how well Blake's Lotaburger meets customer expectations and impacts return visits.
Overall customer satisfaction for Blake's Lotaburger is 63%, a decrease of 6.8 percentage points year-over-year. Satisfaction varies by state, with Texas at 83%, Arizona at 78%, and New Mexico at 62%. The trend shows some fluctuation over the observed three-month period.
Average check reflects customer spending per visit, crucial for revenue analysis and understanding pricing strategy effectiveness.
The overall average check for Blake's Lotaburger is $15.20, down 5.9% year-over-year. Average check values vary by state: Texas is $16.10, New Mexico is $15.20, and Arizona is $14.10. The average check remained relatively stable over the period.
Identifying competitors helps understand the competitive landscape and tailor strategies to gain market share effectively.
McDonald's is the top competitor for Blake's Lotaburger, with a cross-visitation rate of 14.38%. Other notable competitors include Whataburger (7.49%), Wendy's (7.39%), Taco Bell (7.19%), and Chick-fil-A (6.31%).
Analyzing consumer segments allows for targeted marketing, improving campaign relevance and maximizing engagement based on demographics.
Women show a lower affinity (80) while men show a high affinity (118) for Blake's Lotaburger. Gen X has a high affinity (123), Gen Y has a slightly lower affinity (86), and Gen Z is underrepresented (60).