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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
·Jun – Aug 25
Paris Baguette is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Paris Baguette performance in the United States and how they change over time
See what factors influence Paris Baguette performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Paris Baguette' competitors in the United States
An analysis of Paris Baguette' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
Cafés & Restaurants
Market performance percentile reveals competitive strength and customer preference, crucial for strategic decision-making and attracting investment.
Paris Baguette's market performance is leading, with a percentile of 99, putting it in the top 1% of brands. This signifies a strong market presence and high customer preference in the Cafe & Restaurants industry in the United States. Performance peers in the same percentile include Pizza Ranch, Cooper's Hawk Winery & Restaurant, Long John Silver's, CVI.CHE 105, Wawa and Charleys Cheesesteaks.
Customer satisfaction is a key performance indicator that shows brand loyalty and predicts future revenue, brand advocacy, and business growth.
Paris Baguette has an overall customer satisfaction of 83% in the United States, a 2.4 percentage point increase year-over-year. Utah shows the highest customer satisfaction at 95%, while Michigan has the lowest at 85% with a decrease of 10.5 percentage points. This suggests a strong positive sentiment towards Paris Baguette, with opportunities for improvement in specific states.
Average check measures the average amount customers spend per transaction, impacting revenue and profitability and shows pricing strategy effectiveness.
The overall average check for Paris Baguette in the United States is $19.80, a 7.1% increase year-over-year. Tennessee has the highest average check at $30.60, while Florida has an average check of $23.60. This indicates a growth in customer spending, reflecting either increased prices, more items per order or a change in customer preferences.
Outlet count indicates brand reach and expansion, impacting market presence, accessibility to customers, and revenue potential.
Paris Baguette has a total of 62 outlets in California, with 39 in New York. Other states with a presence include New Jersey (21), Texas (11), Pennsylvania (8), Illinois (7), Virginia (7), Georgia (5), Florida (3) and Arizona (3). The distribution of outlets shows the brand's geographical focus and potential areas for expansion.
Competitor analysis informs strategic positioning and reveals opportunities for differentiation, enhancing customer acquisition and retention.
The top competitors for Paris Baguette, based on customer cross-visitation, are Starbucks (6.30%), McDonald's (5.63%), Dunkin' (3.05%), Chick-fil-A (2.73%), and Chipotle Mexican Grill (2.38%). This shows that Paris Baguette customers also visit these popular chains, indicating shared target audiences or occasions.
Analyzing traffic workload by hour helps optimize staffing, manage resources efficiently, and improve customer experience during peak times.
Paris Baguette experiences the highest traffic workload between 12 PM and 6 PM, peaking at 64.80% at noon. The lowest traffic workload is between midnight and 5 AM. This data suggests optimal staffing and resource allocation should focus on the afternoon and evening hours to meet customer demand.
Understanding consumer segments allows targeted marketing strategies, improving engagement and maximizing ROI by tailoring messaging to specific groups.
Women (affinity index 118) are overrepresented among Paris Baguette's consumers, while men (affinity index 84) are underrepresented. Gen Y (119) and Gen Z (147) are overrepresented, with Gen Z showing high affinity. Gen X (72) is underrepresented. This suggests marketing should focus on attracting and retaining the Gen Z and Gen Y female demographics.