Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Oscar's Taco Shop performance in the United States and how they change over time
See what factors influence Oscar's Taco Shop performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Oscar's Taco Shop is in the lower 36% of brands
Sample of brands in the same percentile
An analysis of Oscar's Taco Shop' competitors in the United States
An analysis of Oscar's Taco Shop' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Oscar's Taco Shop is in the lower 36% of brands, indicating a below average market position. This suggests weaker competitive strength compared to industry peers like Miami Grill, Iceberg Drive Inn, and Caffè Nero, which share a similar percentile.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term growth. High CSAT indicates strong customer relationships.
Overall customer satisfaction for Oscar's Taco Shop is 84%, a 2.7 percentage point increase year-over-year. Kentucky shows the highest CSAT at 89% with a 9.1 percentage point increase, while Arizona has a CSAT of 85% with a decrease of 1 percentage point.
Average check reveals customer spending habits and pricing effectiveness, influencing revenue and profitability. Monitoring trends informs pricing strategies.
The overall average check for Oscar's Taco Shop is $14.70, a 4.8% decrease year-over-year. Kentucky has the highest average check at $15.00. Tennessee's average check is $14.90, while Arizona's is $14.10.
Outlet count indicates brand reach and market presence, influencing accessibility and revenue potential. Expansion reflects growth and investment.
Oscar's Taco Shop has the most outlets in Tennessee (14), followed by Arizona (7), Kentucky (2), and Alabama (1). This distribution highlights Tennessee as a key market for the brand.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning for sustainable growth.
Oscar's Taco Shop's top competitors based on customer cross-visitation are McDonald's (10.82%), Chick-fil-A (8.76%), Wendy's (7.73%), In-N-Out Burger (7.22%), and Taco Bell (7.22%). This indicates a significant overlap in customer base with these major fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience during peak hours.
Oscar's Taco Shop experiences peak traffic between 11 AM and 1 PM, with the highest workload at 12 PM (67.18%). Traffic is minimal between 1 AM and 5 AM, suggesting overnight closures or very limited activity.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific demographic groups.
Oscar's Taco Shop's customer base shows high affinity among men (index 117) and Gen X (index 129), suggesting these segments are overrepresented. Women (index 82), Gen Y (index 84), and Gen Z (index 73) are underrepresented.