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Managing Partner, Global Business Development
See what factors influence Miller's Ale House performance in the United States and how they change over time
See what factors influence Miller's Ale House performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Miller's Ale House' competitors in the United States
An analysis of Miller's Ale House' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Miller's Ale House is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals competitive strength and customer preference, indicating brand's share of foot traffic within the Cafe & Restaurants industry.
Miller's Ale House holds a leading position with a percentile of 99, placing it in the top 1% of brands. This signifies strong market dominance. Performance peers in the same percentile range include Fazoli's, Ford's Garage, Metro Diner, Einstein Bros. Bagels, and JOEY.
Customer satisfaction is crucial as it reflects customer loyalty, impacting brand reputation and revenue. High CSAT scores often correlate with repeat business.
Miller's Ale House has an overall CSAT of 77%, a decrease of 3.5 percentage points year-over-year. Delaware shows the highest CSAT at 85% with a 14.9 percentage point increase. Virginia also shows strong improvement.
Average check is vital for assessing revenue per transaction, influencing profitability and pricing strategies. Monitoring this KPI can optimize sales.
The overall average check for Miller's Ale House is $31.00 USD, a decrease of 6.4% year-over-year. New York has the highest average check at $41.30 USD, with no growth recorded. New Jersey average check is $35.40 USD.
Analyzing competitors is essential for strategic positioning. It reveals which brands capture shared customer visits, informing marketing and product strategies.
McDonald's is the top competitor with a cross-visitation rate of 12.33%. Chick-fil-A has a cross-visitation rate of 7.34%. Wendy's, Dunkin', and Texas Roadhouse also show notable cross-visitation.
Analyzing consumer segments allows for targeted marketing. It helps tailor strategies to specific demographics, increasing engagement and ROI.
Women show high affinity (85, delta -15.11), while men also demonstrate a strong affinity (114, delta 13.94). Gen X shows very high affinity (130, delta 29.53). Gen Y (81, delta -19.00) and Gen Z (62, delta -38.24) are under-indexed.