Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
McCarthy's Irish Pub is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence McCarthy's Irish Pub performance in the Mexico and how they change over time
See what factors influence McCarthy's Irish Pub performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of McCarthy's Irish Pub' competitors in the Mexico
An analysis of McCarthy's Irish Pub' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating its competitive strength and customer preference.
McCarthy's Irish Pub's market performance is leading at the 99th percentile. This shows the brand commands a significant portion of customer foot traffic versus its competitors in Mexico's Cafe & Restaurants industry, also including Huitziloporky Plaza, Los Pastorcitos de Sirloin, Hooters, Ojo de Agua, El Lugar de Max, and Louie Burger.
Customer satisfaction (CSAT) shows how well the brand meets customer expectations, impacting loyalty and repeat business.
McCarthy's Irish Pub's overall CSAT is 59%, a 4.3 percentage point increase year-over-year. CSAT varies by location, with Tlaxcala and Puebla showing the highest satisfaction at 71% while Nuevo León experienced a decrease. Recent CSAT trend indicates a fluctuating satisfaction level over the three-month period.
Average check reflects customer spending per visit and revenue generation, indicating pricing strategy effectiveness.
The overall average check for McCarthy's Irish Pub is 353.6 MXN, a 7% increase year-over-year. The State of Mexico has the highest average check at 432.3 MXN, while Veracruz has lower average check at 325 MXN. Average check dynamic shows some fluctuations.
Number of outlets indicates brand reach and market coverage, reflecting expansion strategy and potential revenue.
McCarthy's Irish Pub has a total of 11 outlets in Puebla, the highest number among the states listed. State of Mexico, Oaxaca, and Jalisco each have 4 outlets. Other states have fewer outlets, which shows varied market presence across Mexico.
Identifying competitors provides insights into market dynamics, helping the brand to refine strategies and improve its competitive edge.
Starbucks (6.42%), Little Caesars (5.88%), VIPS (3.96%), Toks (3.96%), and KFC (3.42%) are top brands visited by McCarthy's Irish Pub customers, revealing significant cross-visitation. These brands represent key competitors influencing customer choices in the Cafe & Restaurants sector.
Understanding traffic workload by hours helps optimize staffing, manage resources, and improve customer service during peak times.
Traffic workload for McCarthy's Irish Pub peaks between 9 PM and 11 PM, with the highest workload at 46.89% around 10 PM. There is almost no traffic between 3 AM and 11 AM. This data helps with resource allocation during high-traffic hours.
Analyzing consumer segments by Gender and Generation allows for targeted marketing and positioning strategies to improve relevance.
Women have a high affinity (78) for McCarthy's Irish Pub. Men are over-represented (117). Gen Z shows the greatest affinity (208). Gen X is under-represented (52). These insights help to improve marketing.