Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Margaritaville performance in the United States and how they change over time
See what factors influence Margaritaville performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Margaritaville' competitors in the United States
An analysis of Margaritaville' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Margaritaville is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Margaritaville's market performance is at the 59th percentile, indicating an average/above average market standing. This suggests a moderate level of customer preference compared to its peers like Hopdoddy Burger Bar, Taco John's, and Carolina Ale House, which share a similar percentile.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term growth.
Margaritaville's overall customer satisfaction is 72%, a 4.3 percentage point increase year-over-year. Georgia shows the highest satisfaction at 90%, while Texas has a lower satisfaction at 83% with a decrease of 4.3 percentage points. The CSAT has increased from 65.10% to 81.04% between June and August 2025.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
Margaritaville's overall average check is $39.80, a 2.8% decrease year-over-year. Illinois has the highest average check at $50.10, while South Carolina has a lower average check at $36.90. The average check decreased from $41.29 to $37.44 between June and July 2025, then increased to $40.32 in August.
Outlet count indicates brand reach and expansion, influencing market presence and accessibility.
Margaritaville has 6 outlets in Florida, making it the state with the highest number of locations. South Carolina and Tennessee each have 2 outlets. Texas, Ohio, New Jersey, Oklahoma, Minnesota, Georgia and Illinois each have 1 outlet.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation.
Margaritaville's top competitors based on customer cross-visitation are McDonald's (9.03%), Cracker Barrel Old Country Store (4.97%), Chick-fil-A (4.28%), Landshark Bar & Grill (3.75%), and Dunkin' (3.75%). This indicates that customers who visit Margaritaville also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Margaritaville experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 63.95% at 18:00. Traffic is minimal between 0:00 and 6:00. This data suggests the need for increased staffing and resources during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Women show a high affinity (113 index) for Margaritaville, while men are under-indexed (88 index). Gen X shows a high affinity (111 index), while Gen Y (95 index) and Gen Z (84 index) are under-indexed, suggesting a need for targeted marketing strategies to engage younger generations.