Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Taco John's performance in the United States and how they change over time
See what factors influence Taco John's performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Taco John's is ahead of most brands
Sample of brands in the same percentile
An analysis of Taco John's' competitors in the United States
An analysis of Taco John's' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reflects brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Taco John's market performance is at the 59th percentile, indicating an average/above average market standing. This suggests a moderate level of customer preference compared to competitors. Performance peers in the same percentile range include Hopdoddy Burger Bar, Dickey's Barbecue Pit, Earls Kitchen + Bar, Hash House A Go Go, Rita's Italian Ice & Frozen Custard, and Dos Toros Taqueria.
Customer satisfaction (CSAT) reflects customer happiness. Higher CSAT scores often correlate with increased loyalty and positive word-of-mouth, driving business growth.
Taco John's overall CSAT is 67%, a 2.2 percentage point increase year-over-year, indicating improved customer happiness. States like Massachusetts show high CSAT (90%), while Tennessee and Ohio demonstrate significant growth. This suggests successful strategies in specific locations.
Average check reveals how much customers spend per visit. Monitoring this KPI helps understand spending habits and optimize pricing strategies for revenue maximization.
Taco John's average check is $14.50, a 2.6% increase year-over-year, suggesting customers are spending slightly more per visit. Massachusetts has the highest average check ($17.50), indicating higher spending habits in that state.
Outlet count indicates brand reach and market presence. A larger number of outlets can lead to greater brand visibility and accessibility for customers.
Taco John's has the most outlets in Minnesota (56), followed by Iowa (54), indicating a strong presence in these states. This suggests a strategic focus on these regions for market penetration and brand recognition.
Identifying key competitors helps understand the competitive landscape. Analyzing cross-visitation patterns reveals which brands attract similar customer segments.
Taco John's top competitors based on customer cross-visitation are McDonald's (22.88%), Taco Bell (9.98%), Burger King (8.35%), Culver's (8.10%), and Wendy's (8.06%). This indicates that customers who visit Taco John's also frequently visit these fast-food chains.
Traffic workload analysis identifies peak hours. Understanding customer traffic patterns enables efficient staffing and resource allocation to optimize service.
Taco John's experiences peak traffic workload between 11 AM and 1 PM (hod 11-13), with the highest workload at 12 PM (75.35). This suggests the need for increased staffing and resources during these hours to manage customer flow effectively.
Understanding consumer segments enables targeted marketing. Tailoring strategies to specific demographics enhances engagement and maximizes marketing ROI.
Taco John's consumer base shows a high affinity towards women (79 index) and Gen X (124 index). Gen Y (82 index) and Gen Z (86 index) are under-indexed. This suggests marketing should focus on women and Gen X, while strategies to engage Gen Y and Z should be explored.