Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Marco's Pizza performance in the United States and how they change over time
See what factors influence Marco's Pizza performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Marco's Pizza' competitors in the United States
An analysis of Marco's Pizza' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Marco's Pizza is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Marco's Pizza's market performance is at the 67th percentile in the United States' Cafe & Restaurants industry, indicating an average/above average market standing. This means Marco's Pizza captures more customer traffic than 67% of its competitors. Performance peers in the same percentile range include Mister O1 Pizza, White Castle, Checkers, Steak'n Shake, Rreal Tacos, and Bob Evans.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores indicate a strong brand reputation.
Marco's Pizza's overall customer satisfaction (CSAT) is 72%, a 3.2 percentage point increase year-over-year, showing improved customer sentiment. Indiana shows the highest CSAT at 90%, with a 14.5 percentage point increase. Arizona, Colorado, South Dakota and Louisiana also show high CSAT scores.
Average check reflects customer spending per visit, crucial for revenue analysis and pricing strategy. Monitoring trends helps optimize profitability.
Marco's Pizza's overall average check is $20.30, a 3.8% decrease year-over-year. Maryland has the highest average check at $33.50, followed by Louisiana at $31.40. Pennsylvania, California and Kentucky also show high average check values.
Outlet count indicates brand reach and market presence. Growth in outlet numbers often correlates with expansion and increased brand visibility.
Marco's Pizza has the most outlets in Texas (208), followed by Florida (164) and Ohio (144). Georgia has 119 outlets, while North Carolina has 65. Puerto Rico, Tennessee, South Carolina, Michigan and Virginia have fewer outlets.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning for sustained growth.
Marco's Pizza's top competitors based on cross-visitation are McDonald's (16.67%), Taco Bell (7.77%), Wendy's (7.45%), Chick-fil-A (7.31%), and Burger King (7.26%). This indicates that a significant portion of Marco's Pizza customers also visit these fast-food chains.
Traffic workload analysis reveals peak hours, enabling optimized staffing and resource allocation for enhanced customer experience and operational efficiency.
Marco's Pizza experiences peak traffic workload between 10 AM and 10 PM, with the highest traffic around 6 PM (63.25). Traffic is significantly lower during early morning hours, indicating a need for adjusted staffing during those times.
Understanding consumer segments enables targeted marketing, tailored product offerings, and optimized communication strategies for enhanced engagement and ROI.
Marco's Pizza's consumer base shows a higher affinity among women (87%) and men (113%). Gen X shows high affinity (117%), while Gen Y (93%) and Gen Z (73%) are under-indexed, suggesting opportunities for targeted engagement strategies.