Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Marco's Pizza performance in the United States and how they change over time
See what factors influence Marco's Pizza performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Marco's Pizza' competitors in the United States
An analysis of Marco's Pizza' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Marco's Pizza is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals competitive strength and customer preference, showing brand's share of foot traffic in its industry.
Marco's Pizza's market performance is in the top 1% percentile, indicating a leading market position in the Cafe & Restaurants industry in the United States. This high percentile suggests strong competitive strength. Performance peers include: Cook Out, Bubba Gump Shrimp Co., White Castle, Bob Evans, Pollo Campero, Cold Stone Creamery.
Customer satisfaction (CSAT) indicates customer loyalty and overall brand perception, influencing repeat business and brand advocacy.
Marco's Pizza's overall customer satisfaction (CSAT) is 72%, a 3.5 percentage point increase year-over-year. Indiana shows the highest CSAT at 92% with a 16.8 percentage point increase, while California shows 81% with a 0.7 percentage point increase. The dynamic CSAT data shows a slight fluctuation between 71.43% and 71.80% from May to July 2025.
Average check reflects customer spending habits and pricing strategy effectiveness, impacting revenue and profitability analysis.
Marco's Pizza's overall average check is $20.30, a decrease of 1.8% year-over-year. Maryland has the highest average check at $30.40, while Arkansas has $23.10. The dynamic average check data shows values fluctuating between $19.76 and $20.62 from May to July 2025.
Number of outlets indicates brand reach and market penetration, crucial for assessing expansion and geographic influence.
Marco's Pizza has the largest number of outlets in Texas (197), followed by Florida (161) and Ohio (141). These states represent the strongest areas of brand presence, with a decreasing presence in other locations.
Competitor analysis helps understand market dynamics and identify opportunities for differentiation and gaining market share.
Marco's Pizza's top competitors based on customer cross-visitation are McDonald's (17.37%), Taco Bell (8.18%), Wendy's (7.90%), Chick-fil-A (7.63%), and Burger King (7.42%). This indicates that Marco's Pizza customers also frequently visit these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation by understanding peak hours and customer flow patterns.
Marco's Pizza experiences peak traffic workload between 10 AM and 10 PM, with the highest activity around 6 PM (63.48%). Traffic is minimal between midnight and 9 AM, suggesting that business is slow in the morning.
Consumer segment analysis informs targeted marketing by understanding demographic affinity, improving relevance and engagement.
Marco's Pizza's consumer base shows a high affinity index for Women (87) and Men (112). Among generations, Gen X shows a high affinity (121), while Gen Y (91) and Gen Z (71) are underrepresented, suggesting different engagement levels across age groups.