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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Maiko Matcha performance in the United States and how they change over time
See what factors influence Maiko Matcha performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Maiko Matcha is in the lower 42% of brands
Sample of brands in the same percentile
An analysis of Maiko Matcha' competitors in the United States
An analysis of Maiko Matcha' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Maiko Matcha's market performance is at the 42nd percentile in the United States' Cafe & Restaurants industry, indicating a below average market standing. This means that Maiko Matcha captures less foot traffic compared to the majority of its competitors. Performance peers in the same percentile range include Brasão Brazilian Steakhouse, Rio Grande Churrascaria, El Cerro, Jeff Ruby's Steakhouse, Andiamo, and McCormick & Schmick's Seafood & Steaks.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Maiko Matcha's overall customer satisfaction is 82%, a slight decrease of 0.1 percentage points year-over-year. New Jersey shows the highest CSAT at 93% with a growth of 2.7 percentage points, while Oregon has the lowest at 84% with a decrease of 10.6 percentage points. This suggests regional variations in customer experience that need attention.
Average check reveals how much customers spend per visit, influencing revenue and profitability.
Maiko Matcha's overall average check is $9, an increase of 8.7% year-over-year. New York has the highest average check at $10.3 USD, while Oregon's average check is $7.1 USD. This indicates variations in spending habits across different states, potentially influenced by menu offerings or pricing strategies.
Outlet count indicates brand reach and market presence, affecting accessibility and revenue potential.
Maiko Matcha has a total of 24 outlets in the United States. California has the highest number of outlets with 9, while several other states including New Jersey, New York, Virginia, Georgia and Texas have 2 outlets each. Pennsylvania, Michigan, Hawaii and North Carolina each have 1 outlet. This distribution highlights California as a key market for Maiko Matcha.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Maiko Matcha's top competitors based on cross-visitation are Starbucks (5.97%), Chick-fil-A (4.83%), McDonald's (4.55%), In-N-Out Burger (4.26%), and Chipotle Mexican Grill (2.56%). This indicates that customers who visit Maiko Matcha also frequent these popular chains, suggesting potential areas for differentiation and competitive positioning.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation.
Maiko Matcha experiences peak traffic workload between 10 AM and 9 PM, with the highest traffic around 6 PM (58.03%). Traffic is minimal during the early morning hours (12 AM to 9 AM). This data suggests optimal staffing and promotional strategies should focus on the afternoon and evening hours to maximize customer service and sales.
Consumer segments help tailor marketing, improving engagement and ROI.
Maiko Matcha's customer base shows a high affinity towards women (120%) and Gen Y (140%) and Gen Z (156%). Gen X is under-indexed (44%). This suggests marketing should focus on younger, female consumers, while also exploring strategies to engage Gen X.