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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mad Over Donuts performance in the India and how they change over time
See what factors influence Mad Over Donuts performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Mad Over Donuts' competitors in the India
An analysis of Mad Over Donuts' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Mad Over Donuts holds a market performance percentile of 55 in India's Cafe & Restaurants industry, indicating an average market standing. This suggests moderate competitive strength. Performance peers in the same percentile range include Ohris, Swagath, Bikkgane Biryani, The Mandi Chowk, Dandi Dhaba & Restaurat, and FB Cakes.
Customer satisfaction is crucial for loyalty and growth. High CSAT scores indicate strong brand perception and positive customer experiences.
Mad Over Donuts boasts a high overall customer satisfaction (CSAT) of 93%, a significant 39.4 percentage point increase year-over-year. Maharashtra shows a CSAT of 95%, while Delhi has a CSAT of 85%. This indicates strong positive customer sentiment, particularly in Maharashtra, though Delhi shows a slight decrease.
Average check reflects customer spending per visit, crucial for revenue analysis and pricing strategy optimization.
The overall average check for Mad Over Donuts is INR 420.3, a 15.5% increase year-over-year. Gujarat has the highest average check at INR 641.7, while Maharashtra's average check is INR 395.4. This suggests higher spending per customer in Gujarat compared to Maharashtra.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and potential revenue streams.
Mad Over Donuts has 42 outlets in Maharashtra, 16 in Karnataka, 7 in Delhi, 5 in Uttar Pradesh, 3 in Tamil Nadu, and 2 each in West Bengal, Gujarat and Haryana. Maharashtra accounts for the largest share of outlets, indicating a strong regional presence.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and market positioning.
The top competitors for Mad Over Donuts, based on customer cross-visitation, are Sky Breeze Cafe and Bar (6.82%), The Belgian Waffle Co (6.44%), KFC (6.06%), Pizza Hut (5.30%), and McDonald's (5.30%). This reveals shared customer interest with these brands.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation for optimal customer service.
Mad Over Donuts experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest traffic around 6:00 PM (55.54%). Traffic is minimal between midnight and 8:00 AM. This data informs staffing and operational strategies.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographic groups.
Mad Over Donuts' consumer base shows a higher affinity among women (136 index) compared to men (84 index). Gen Z shows the highest affinity (178 index), followed by Gen Y (102 index), while Gen X is underrepresented (54 index). This suggests targeted marketing towards women and younger generations.