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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wow! Momo performance in the India and how they change over time
See what factors influence Wow! Momo performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Wow! Momo' competitors in the India
An analysis of Wow! Momo' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Wow! Momo is in the top 20% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Wow! Momo's market performance is at the 80th percentile, indicating an above-average market standing. This means Wow! Momo outperforms 80% of its competitors in the Cafe & Restaurants industry in India. Performance peers in adjacent percentile range: Pizza wings, Paakashala, Paradise Biryani.
CSAT reflects customer loyalty and brand perception, directly impacting revenue and long-term growth. Monitoring CSAT helps identify areas for improvement.
Wow! Momo's overall customer satisfaction (CSAT) is 68%, a 1.9 percentage point increase year-over-year. Punjab shows the highest CSAT at 89%, while Uttar Pradesh has a lower CSAT at 76% with a decrease of 10.3 percentage points. This suggests regional variations in customer experience.
Average check indicates spending per customer, crucial for revenue optimization. Tracking it helps understand pricing effectiveness and customer spending habits.
Wow! Momo's overall average check is 631.5 INR, a 43.4% increase year-over-year. Punjab has the highest average check at 1600 INR. This indicates a significant increase in customer spending compared to the previous year.
Outlet count signifies brand reach and market penetration. Growth in outlet numbers reflects expansion and increased accessibility for customers.
Wow! Momo has the highest number of outlets in West Bengal (252), followed by Maharashtra (117) and Tamil Nadu (102). This distribution highlights key regions for the brand's presence in India.
Identifying top competitors helps understand the competitive landscape and benchmark performance. Cross-visitation data reveals shared customer base.
Wow! Momo's top competitors based on customer cross-visitation are KFC (9.12%), Taranng Take Away Cuisine (7.80%), Cafe Coffee Day (7.80%), The Verandah (7.80%), and Monginis Cake Shop (7.34%). This indicates that customers who visit Wow! Momo also frequent these establishments.
Traffic workload analysis helps optimize staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Wow! Momo experiences peak traffic workload between 18:00 and 21:00, with the highest workload at 20:00 (53.14%). The lowest traffic workload occurs between 0:00 and 7:00. This data suggests optimal staffing during evening hours.
Understanding consumer demographics enables targeted marketing. Gender and generational insights inform tailored campaigns and product development.
Wow! Momo's consumer base shows a near equal gender mix (Women 101, Men 99). Gen Z shows the highest affinity (137), followed by Gen Y (103), while Gen X is under-indexed (60). This suggests a strong appeal to younger generations.