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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Las Palapas performance in the United States and how they change over time
See what factors influence Las Palapas performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Las Palapas' competitors in the United States
An analysis of Las Palapas' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Las Palapas is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Las Palapas' market performance is at the 45th percentile, indicating a below average/lagging market position. This means the brand captures less foot traffic than the majority of its competitors. Performance peers in the same percentile range include Mercato Della Pescheria, El Asadero Mexican Grill, Johnny Carino's, Arctic Circle, Salumeria 104, and Seneca Harbor Station.
Customer satisfaction (CSAT) reflects customer happiness. Higher CSAT scores often correlate with increased loyalty and positive word-of-mouth referrals.
Las Palapas has a customer satisfaction rate of 72%, a 1.6 percentage point increase year-over-year. This indicates a positive trend in customer perception. In Texas, the CSAT is also 72%, with a similar growth of 1.6 percentage points, showing consistent satisfaction across the state.
Average check reveals how much customers spend per visit. Monitoring this KPI helps optimize pricing strategies and identify revenue growth opportunities.
The average check for Las Palapas is $18.70, a 7.2% increase year-over-year, suggesting customers are spending more per visit. In Texas, the average check is also $18.70, with no growth value, indicating stable spending habits in that region.
Outlet count indicates brand reach. Tracking this KPI helps assess market penetration and expansion efforts, showing the physical presence of the brand.
Las Palapas has 25 outlets in Texas. This number represents the brand's current physical presence and market coverage within the state, showing the scale of operations.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns informs strategies to attract customers from competing brands.
The top competitors for Las Palapas, based on customer cross-visitation, are McDonald's (15.05%), Whataburger (12.87%), Bill Miller BBQ (10.69%), Chick-fil-A (8.71%), and Sonic Drive-In (5.74%). This indicates that customers who visit Las Palapas also frequently visit these fast-food chains.
Traffic workload shows peak hours. Analyzing this KPI helps optimize staffing and resource allocation to meet customer demand effectively.
Las Palapas experiences peak traffic between 11 AM and 1 PM, with the highest workload around 12 PM (74.57%). Traffic gradually increases from 6 AM, peaks at noon, and declines through the evening, indicating the busiest hours are during the lunch period.
Consumer segments reveal key demographics. Understanding gender and generational mix informs targeted marketing and product development strategies.
Las Palapas' customer base shows a high affinity for women (91), indicating they are slightly under-indexed compared to the average consumer. Men are over-indexed (109). Gen X is over-indexed (105), while Gen Y (95) and Gen Z (73) are under-indexed, suggesting a stronger appeal to older generations.