Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence La Parrilla performance in the United States and how they change over time
See what factors influence La Parrilla performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of La Parrilla' competitors in the United States
An analysis of La Parrilla' competitors in the United States
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
La Parrilla is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
La Parrilla's market performance is in the top 1% making it a leading brand. This high percentile indicates strong customer preference. Performance peers include Morton's The Steakhouse, HTeaO, The Kebab Shop, Yogurtland, and El Mesón Sandwiches.
Customer satisfaction (CSAT) reflects how happy customers are with their experiences, directly impacting loyalty and brand reputation.
La Parrilla's overall customer satisfaction is 82%, up 4.3 percentage points year-over-year. Louisiana shows the highest CSAT at 100%, followed by Alabama at 92% and California at 88%. Illinois experienced a decrease in CSAT.
Average check indicates how much customers spend per visit, which influences revenue and reflects perceived value or pricing strategy.
The overall average check for La Parrilla is $27.50, a 2% increase year-over-year. Alabama has the highest average check at $28.40, while Virginia has the lowest at $21.20. These variations suggest regional pricing or menu differences.
The number of outlets indicates brand reach and market presence, affecting accessibility and overall revenue potential.
La Parrilla has 20 outlets in Georgia, representing the majority of its locations. Texas has 3 outlets, while Florida has 2. Several states including Louisiana, Arkansas, Alabama, Kansas, Illinois, Virginia and California only have 1 outlet.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation efforts.
La Parrilla's top competitors based on cross-visitation are Chick-fil-A (11.26%), McDonald's (10.47%), Waffle House (7.05%), LongHorn Steakhouse (6.03%), and Texas Roadhouse (5.57%). This data indicates customer preferences for these alternatives.
Traffic workload insights by hour help optimize staffing and resource allocation to meet customer demand efficiently.
La Parrilla experiences peak traffic workload between 11 AM and 8 PM, with the highest workload at 6 PM (66.12). Traffic is significantly lower during the early morning hours (0 AM to 6 AM), indicating overnight closure or reduced service.
Understanding consumer segments enables targeted marketing, product development, and tailored customer experiences, maximizing engagement and ROI.
La Parrilla's customer base is slightly more female (Affinity Index: 104) than male (Affinity Index: 96). Gen X is overrepresented (Affinity Index: 125). Gen Y (Affinity Index: 88) and Gen Z (Affinity Index: 53) are underrepresented.