Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence La Michoacana performance in the United States and how they change over time
See what factors influence La Michoacana performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
La Michoacana is in the lower 43% of brands
Sample of brands in the same percentile
An analysis of La Michoacana' competitors in the United States
An analysis of La Michoacana' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
La Michoacana's market performance is in the lower 43%, indicating a below average market standing. This means that La Michoacana captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Sabor Latin Street Grill, Churro Mania, Italian Trattoria, Noizy Oysters Bar & Grill, Osteria Positano | Italian restaurant in Miami Beach, and Helena Modern Riviera.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and repeat business.
La Michoacana's overall CSAT is 76%, a significant 16.6 percentage point increase year-over-year. Michigan and Florida show the highest CSAT at 94% and 93% respectively, while Illinois and New York both have a CSAT of 79%. This indicates a strong positive trend in customer happiness across most locations.
Average check reveals how much customers spend per visit, influencing revenue and profitability.
The overall average check for La Michoacana is $16.50, a 3% increase year-over-year. Texas has the highest average check at $19.10, while Georgia's average check is $17.70. This suggests a slight increase in customer spending compared to the previous year.
Number of outlets indicates brand reach and market presence, affecting accessibility and growth potential.
La Michoacana has 52 outlets in California, making it the state with the highest number of locations. Illinois has 22 outlets, Texas has 15, and Florida has 7. This distribution shows a strong presence in California, with other states having fewer locations.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
La Michoacana's top competitors based on cross-visitation are McDonald's (12.41%), Starbucks (8.16%), Burger King (4.61%), Chick-fil-A (4.26%), and Taco Bell (3.90%). This indicates that customers who visit La Michoacana also frequently visit these fast-food chains.
Traffic workload shows peak hours, helping optimize staffing and resource allocation for better service.
La Michoacana experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (55.83%). Traffic starts to increase significantly around 9:00, peaking in the afternoon and declining sharply after 21:00. This data helps to optimize staffing during peak hours.
Understanding consumer segments allows for targeted marketing, improving engagement and brand affinity.
La Michoacana's customer base shows a slightly higher affinity among women (102 index) compared to men (98 index). Gen Y shows a high affinity (123 index), while Gen X (91 index) and Gen Z (77 index) are under-indexed. This suggests that Gen Y is more strongly represented among La Michoacana's customers.