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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence La Michoacana performance in the United States and how they change over time
See what factors influence La Michoacana performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of La Michoacana' competitors in the United States
An analysis of La Michoacana' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
La Michoacana is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference within the Cafe & Restaurants industry.
La Michoacana holds a leading market position with a percentile of 99, placing it in the top 1% of brands. Its performance peers in the same percentile range include Bobbie's Cafe, Old Town Pour House, Fatboys, Daiquiri Dogs, Jalisco Town Modern Mexican Grill, and Pho Saigon, reflecting a strong competitive standing.
Customer satisfaction reflects brand perception, impacting loyalty and revenue. Higher CSAT scores usually lead to increased customer retention and positive word-of-mouth.
La Michoacana's overall customer satisfaction is at 89%, a 3.6 percentage point increase year-over-year. California shows high satisfaction (96%), while Tennessee experienced a decrease (-14.8pp). CSAT trended downward from May (92.36%) to July (83.33%) 2025.
Average check is a key revenue indicator. Tracking it helps optimize pricing strategies and identify growth opportunities in customer spending habits.
La Michoacana's overall average check is $25, marking a significant 94.8% year-over-year increase. The average check in California is $25. The average check remained consistent from May to July 2025, at approximately $26.36.
Outlet count reflects brand reach and market penetration. Increasing outlets expands customer access, potentially boosting revenue and brand recognition.
La Michoacana has a total of 30 outlets. The majority are located in California (15), followed by New York (4), Nevada (2), Tennessee (2), and Illinois (2). Other states have one outlet each.
Competitor analysis identifies key players and customer preferences, guiding competitive strategies and highlighting areas for differentiation and improvement.
La Michoacana's top competitors based on cross-visitation are McDonald's (11.58%), Starbucks (7.37%), Dunkin' (6.32%), Chick-fil-A (5.26%), and Taco Bell (4.21%), indicating shared customer interest in these brands.
Traffic workload insights optimize staffing, inventory, and promotions, aligning resources with peak demand for enhanced efficiency and customer experience.
La Michoacana experiences peak traffic between 17:00 and 19:00, with the highest workload at 18:00 (56.53%). Traffic gradually increases from 8:00, peaks in the late afternoon/early evening, and declines significantly after 21:00.
Understanding consumer segments informs targeted marketing and brand positioning. Gender and generational insights facilitate personalized campaigns and product offerings.
La Michoacana demonstrates a higher affinity among women (113 index) compared to men (88 index). Among generations, Gen X shows the highest affinity (110 index), followed by Gen Y (107 index) and Gen Z (106 index).