Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Tommy Bahama performance in the United States and how they change over time
See what factors influence Tommy Bahama performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Tommy Bahama' competitors in the United States
An analysis of Tommy Bahama' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Tommy Bahama is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals brand's share of foot traffic, competitive strength and customer preference in the industry.
Tommy Bahama holds a leading market performance percentile of 99 in the United States' Cafe & Restaurants industry. This indicates a strong market standing, reflecting high customer preference compared to peers like Copeland's of New Orleans, Tartinery Café - Bar, Black Rifle Coffee Company, Bayridge Sushi, Deanie's Seafood Restaurant, and Original Tommy's World Famous Hamburgers.
Customer Satisfaction (CSAT) measures how well a brand's products/services meet customer expectations, impacting loyalty and brand advocacy.
Tommy Bahama's overall CSAT is 87%, a 1.5 percentage point increase year-over-year. New York shows the highest CSAT at 94%, followed by Hawaii (88%) and Florida (87%). Texas and California both show 86% CSAT. The CSAT increased from 80.66 to 91.19 during the reported period.
Average Check reflects customer spending per visit, directly impacting revenue. Monitoring this KPI aids in pricing and promotion strategies.
Tommy Bahama's overall average check is $49.40, a 3.9% decrease year-over-year. Hawaii has the highest average check at $59.50, followed by Texas at $58.60. The average check increased from $47.99 to $51.46 during the reported period.
Number of Outlets indicates brand reach and accessibility, influencing market share and revenue potential across different regions.
Tommy Bahama has 11 outlets in Florida, 4 in California, and 3 each in Hawaii and Texas. New York, North Carolina, Arizona, Nevada and Oklahoma each have 1 outlet. This distribution highlights key markets and growth opportunities.
Identifying key competitors through cross-visitation analysis informs competitive strategy and reveals opportunities to capture market share.
Tommy Bahama's top competitors based on customer cross-visitation are McDonald's (6.87%), Starbucks (6.26%), Chick-fil-A (4.58%), In-N-Out Burger (3.66%), and The Cheesecake Factory (3.36%).
Understanding Traffic Workload by hours helps optimize staffing, manage resources, and improve customer experience during peak times.
Tommy Bahama experiences peak traffic between 5 PM and 6 PM (60.55% workload), with a steady increase from 10 AM. Minimal traffic occurs between 10 PM and 9 AM.
Analyzing consumer segments by Gender/Generation enables targeted marketing, improving engagement and brand affinity with key demographics.
Tommy Bahama's customer base shows a high affinity (92) among women and higher representation (107) among men. Gen X are notably overrepresented (145), while Gen Y (75) and Gen Z (65) are underrepresented relative to the average consumer.