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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Available by subscription
Available by subscription
See what factors influence Tommy Bahama performance in the United States and how they change over time
See what factors influence Tommy Bahama performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Tommy Bahama is right in the middle
Sample of brands in the same percentile
An analysis of Tommy Bahama' competitors in the United States
An analysis of Tommy Bahama' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tommy Bahama's market performance is at the 45th percentile, indicating a below average/lagging position. This means the brand captures less foot traffic than most competitors. Performance peers in the same percentile include E-Gyu Revolving Sushi & Korean BBQ, Sala'o Cuban Restaurant & Bar - Live music, Isla & Co, everbowl, Hooks Calabash Seafood Buffet, and Itto Sushi.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Tommy Bahama's overall CSAT is 90%, a 3.4 percentage point increase year-over-year, indicating improved customer happiness. New York shows the highest CSAT at 93%, with an 11 percentage point increase. Hawaii has the lowest CSAT at 89%, with a 0.3 percentage point increase.
Average check reflects customer spending per visit, impacting revenue and profitability.
Tommy Bahama's overall average check is $50.10, a 0.2% decrease year-over-year. Hawaii has the highest average check at $61.70. Florida has the lowest average check at $44.50. This suggests regional differences in customer spending habits.
Outlet count indicates brand reach and market presence, influencing accessibility and revenue potential.
Tommy Bahama has 11 outlets in Florida, the most of any state. California has 4 outlets, while Hawaii and Texas each have 3. Several states, including New York and North Carolina, have only 1 outlet. This shows a concentration of outlets in Florida.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Tommy Bahama's top competitors based on cross-visitation are Starbucks (6.92%), McDonald's (5.70%), In-N-Out Burger (4.48%), Chick-fil-A (4.48%), and The Cheesecake Factory (3.46%). This indicates that customers who visit Tommy Bahama also frequent these establishments.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation.
Tommy Bahama experiences peak traffic workload between 5 PM and 6 PM (59.65% and 59.45% respectively). Traffic is minimal between midnight and 9 AM. This data helps optimize staffing and resource allocation during peak hours.
Consumer segments inform targeted marketing, tailoring strategies to specific demographics.
Tommy Bahama's customer base shows a high affinity for women (102 index), indicating they are overrepresented. Among generations, Gen X shows the highest affinity (133 index), while Gen Y (79 index) and Gen Z (74 index) are underrepresented.