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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Krispy Kreme performance in the South Africa and how they change over time
See what factors influence Krispy Kreme performance in the South Africa and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Krispy Kreme' competitors in the South Africa
An analysis of Krispy Kreme' competitors in the South Africa
In Cafés & Restaurants
·Aug – Oct 25
Krispy Kreme is in the lower 29% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Krispy Kreme's Market Performance is in the lower 29% in South Africa, indicating a below average market position. This suggests weaker competitive strength compared to peers like Upper East Side hazelwood, Nelson's Eye Restaurant, Ferrymans Irish Tavern, Peregrine Farm Stall, Mantra Cafe, and Fancy Franks, who share a similar percentile.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
Krispy Kreme's top competitors in South Africa, based on cross-visitation, are Spur (20.73%), KFC (19.51%), McDonald's (18.29%), Burger King (14.63%), and ROMAN'S PIZZA (10.98%). This indicates that customers who visit Krispy Kreme also frequently visit these fast-food and casual dining chains.
Traffic Workload reveals peak hours, optimizing staffing and resource allocation. Understanding customer flow enhances service efficiency and customer satisfaction.
Krispy Kreme's peak traffic workload in South Africa occurs between 8:00 and 19:00, with the highest workload around 15:00 (51.67%). There is no traffic between 20:00 and 7:00. This data helps optimize staffing and resource allocation during peak hours.
Consumer segments by Gender and Generation inform targeted marketing. Affinity insights guide positioning strategies for maximum engagement and relevance.
Krispy Kreme's customer base in South Africa shows a high affinity with women (83%) and Gen Y (185%). This suggests that marketing efforts should focus on these demographics to maximize engagement. Men are under-indexed (116%).