Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Motherland Coffee performance in the South Africa and how they change over time
See what factors influence Motherland Coffee performance in the South Africa and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Motherland Coffee' competitors in the South Africa
An analysis of Motherland Coffee' competitors in the South Africa
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Motherland Coffee is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, a key indicator of competitive strength and customer preference in the cafe industry.
Motherland Coffee holds a leading position with a 98th percentile, placing it in the top 2% of brands. This high percentile demonstrates a strong market presence relative to peers such as Le Kreamery, Food Lover's Eatery, Mythos, Tasty Gallos, Polar Ice Cream and Cape Town Fish Market.
Customer satisfaction reflects customer loyalty and impacts brand reputation and revenue, directly affecting long-term business success.
Motherland Coffee's overall customer satisfaction is 66%, a decrease of 4.9 percentage points year-over-year. Satisfaction varies by location, with Western Cape at 81% and Gauteng at 64%, both showing a decrease. Monitoring and addressing these regional differences are crucial to boost overall customer satisfaction.
Average check indicates customer spending per visit, crucial for understanding revenue trends and the effectiveness of upselling strategies.
The overall average check for Motherland Coffee is 142.9 ZAR, showing a 12.7% increase year-over-year. In Gauteng, the average check is 146 ZAR, with no growth. The average check values have fluctuated between 119.57 ZAR and 181 ZAR during the reporting period, requiring continuous monitoring.
Outlet count signifies brand reach and market presence, directly affecting accessibility and potential customer base in key regions.
Motherland Coffee has 20 outlets in Gauteng and 2 outlets in Western Cape. Gauteng accounts for the majority of the brand's presence. Strategic decisions about expansion or consolidation are driven by the number and distribution of outlets in each region.
Competitor analysis identifies key rivals, their market share, and customer overlap, informing competitive strategies and differentiation efforts.
McDonald's, Spur, KFC, Nando's, and Seattle Coffee Company are Motherland Coffee's top competitors. McDonald's shows the highest cross-visitation at 18.69%, followed by Spur at 14.95% and KFC at 12.15%. Understanding these patterns helps refine strategies to attract and retain customers.
Traffic workload reveals peak hours, allowing for optimal staffing and resource allocation to enhance customer experience and operational efficiency.
Motherland Coffee experiences peak traffic between 8 AM and 1 PM, with the highest workload around 12 PM (61.98%). There is minimal to no traffic between 6 PM and 6 AM. Strategic adjustments during peak hours can improve service and manage customer flow effectively.
Understanding consumer segments enables targeted marketing, personalized offerings, and tailored communication, improving customer engagement and brand resonance.
Women show an affinity (74) for Motherland Coffee, while Men affinity (122). Gen X segment affinity (120), while Gen Y segment affinity (62).