Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Indonesia and how they change over time
See what factors influence KFC performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Indonesia
An analysis of KFC' competitors in the Indonesia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
KFC is in the top 24% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC's market performance in Indonesia is at the 76th percentile, indicating an average/above average market standing. This means KFC captures more customer traffic than 76% of its competitors. Performance peers in the same percentile range include Bebek Carok, Kopi Kenangan and Kimukatsu.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue. Tracking regional CSAT identifies areas for improvement.
Overall customer satisfaction for KFC in Indonesia is 56%, a decrease of 12.7 percentage points year-over-year. Western New Guinea shows the highest CSAT at 86%, while Java has a CSAT of 56%. The trend shows CSAT fluctuating between 53.45 and 59.37 during the reporting period.
Average check (Avg Check) indicates customer spending per visit, crucial for revenue analysis. Regional variations highlight pricing and purchasing power differences.
The average check for KFC in Indonesia varies by region. Lesser Sunda Islands has the highest average check at 83.7K IDR. The average check has been trending upwards from 65067.24 to 68258.81 IDR during the reporting period.
Number of outlets reflects brand reach and market penetration. Regional distribution indicates strategic focus and growth opportunities.
KFC has 439 outlets in Java, representing the largest concentration in Indonesia. Sumatra has 150 outlets, while other regions have fewer. This distribution highlights Java as a key market for KFC.
Identifying top competitors based on cross-visitation reveals direct rivals and shared customer base, informing competitive strategies.
McDonald's is the top competitor for KFC in Indonesia, with a cross-visitation rate of 12.06%. Other key competitors include Pizza Hut (8.02%), Richeese Factory (5.64%), Starbucks (5.30%), and Kopi Kenangan (4.45%).
Traffic workload by hour reveals peak operational times, enabling efficient staffing and resource allocation to optimize customer service.
Traffic workload for KFC in Indonesia peaks between 17:00 and 20:00, with the highest workload at 64.89% at 19:00. The lowest traffic occurs between 01:00 and 05:00. This data informs staffing and operational decisions.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand relevance.
KFC's customer base in Indonesia shows a high affinity among women (67%), and men (143%). Gen X shows a high affinity (145%), while Gen Y (102%) shows average affinity, and Gen Z (68%) shows lower affinity.