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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hokben performance in the Indonesia and how they change over time
See what factors influence Hokben performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Hokben is in the top 25% of brands
Sample of brands in the same percentile
An analysis of Hokben' competitors in the Indonesia
An analysis of Hokben' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Hokben's market performance is at the 75th percentile, indicating an average/above average position. This means Hokben captures more customer traffic than 75% of its peers. Performance peers in the same range include Ta Wan, STEAK MOEN-MOEN, Kampung Kecil Abdul Muis, Kopi Kenangan, Bebek Carok, and Kimukatsu.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Hokben's overall CSAT is 76%, a decrease of 8.4 percentage points year-over-year. CSAT varies by region, with Lesser Sunda Islands showing the highest satisfaction (78%) and Sulawesi the lowest (34%). This suggests a need to investigate and address satisfaction issues, particularly in Sulawesi.
Average check (AvgCheck) indicates how much customers spend per visit, influencing revenue and profitability.
Hokben's average check varies by region, with Sumatra having the highest (89.8K IDR) and Kalimantan the lowest (74.8K IDR). Overall average check data is not available. The trend shows an increase from June (74937.34 IDR) to August (84419.77 IDR).
Number of outlets indicates brand reach and market presence, affecting accessibility and revenue potential.
Hokben has 193 outlets in Java, significantly more than other regions. Sumatra has 29 outlets, Kalimantan has 7, Lesser Sunda Islands has 3, and Sulawesi has only 1. This distribution highlights Java as Hokben's primary market.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Hokben's top competitors based on cross-visitation are Pizza Hut (8%), McDonald's (6.87%), Richeese Factory (6.51%), KFC (6.26%), and Kopi Kenangan (4.41%). This indicates that customers who visit Hokben also frequently visit these brands.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation.
Hokben experiences peak traffic between 10 AM and 8 PM, with the highest workload around 6 PM (62.09%). Traffic is lowest in the early morning hours (1-5 AM). This data helps optimize staffing and promotions during peak times.
Understanding consumer segments enables targeted marketing and product development.
Hokben's customer base shows a high affinity towards women (93%) and men (110%). Among generations, Gen X shows a high affinity (110%), while Gen Y (99%) and Gen Z (90%) are under-indexed. This suggests targeted marketing strategies for each segment.