Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Starbucks performance in the Indonesia and how they change over time
See what factors influence Starbucks performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top café & restaurant brands by number of locations
Search among the top 10,053 café & restaurant brands by number of locations
In Cafés & Restaurants
·May – Jul 25
Starbucks is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Starbucks' competitors in the Indonesia
An analysis of Starbucks' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Cafe & Restaurants
Market performance percentile reveals a brand’s share of foot traffic, showing competitive strength and customer preference in the industry.
Starbucks has a leading market performance in Indonesia's Cafe & Restaurants industry with a percentile of 99, placing it in the top 1%. This indicates a strong market presence relative to peers like Spesial Sambal and Fore Coffee, which also score 99.
Customer satisfaction (CSAT) is crucial as it reflects customer loyalty and directly impacts brand reputation and revenue. Track satisfaction trends.
Starbucks' overall CSAT in Indonesia is 74%, a decrease of 3.4 percentage points year-over-year. Regionally, Sulawesi shows the highest CSAT at 77%, while Sumatra has the lowest at 62%. There is a downtrend in CSAT from April to June 2025.
Average check reflects spending per customer, crucial for revenue insights and pricing strategy optimization within the Cafe & Restaurants industry.
The overall average check for Starbucks in Indonesia is IDR 68.5K, a decrease of 12.5% year-over-year. Lesser Sunda Islands shows the highest average check at IDR 81.2K, while Sumatra has the lowest at IDR 62.6K. Average check decreased from May to June 2025.
Outlet count indicates brand reach and market penetration, directly impacting accessibility and potential customer base in Cafe & Restaurants.
Starbucks has 374 outlets in Java, representing the largest concentration in Indonesia. Sumatra has 43 outlets, followed by Lesser Sunda Islands with 33. Kalimantan and Sulawesi have 15 and 14 outlets respectively.
Identifying top competitors and understanding cross-visitation patterns helps refine marketing and customer acquisition strategies in Cafe & Restaurants.
Top competitors for Starbucks in Indonesia, based on cross-visitation, include KFC (8.25%), Pizza Hut (5.71%), McDonald's (5.02%), Fore Coffee (4.28%), and Kopi Kenangan (4.28%). This shows overlap in customer base.
Analyzing hourly traffic workload helps optimize staffing, manage resources, and enhance customer experience during peak hours at Starbucks.
Starbucks in Indonesia experiences peak traffic between 14:00 and 17:00, with the highest workload at 16:00 (65.84%). Traffic significantly increases from 5:00 to 10:00, indicating a morning rush.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies to enhance brand affinity.
Starbucks' customer base in Indonesia shows a high affinity for women (73%), while men are over-represented at 122.00. Gen X are over-represented (181.00), followed by Gen Y (101.00), while Gen Z are under-represented (59.00).