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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hurts Donut performance in the United States and how they change over time
See what factors influence Hurts Donut performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Hurts Donut is in the lower 39% of brands
Sample of brands in the same percentile
An analysis of Hurts Donut' competitors in the United States
An analysis of Hurts Donut' competitors in the United States
Top-5 brands that brand's customers also visit
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hurts Donut's market performance is in the lower 39%, indicating a lagging position. This means the brand captures less foot traffic than most competitors. Performance peers in the same range include Original ChopShop and Waffle Love.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with repeat business and positive word-of-mouth.
Hurts Donut's overall CSAT is 71%, a slight decrease of 0.6 percentage points year-over-year. Ohio shows the highest CSAT at 88%, while Arizona has a lower CSAT at 78% with a decrease. This suggests regional differences in customer experience.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
The overall average check for Hurts Donut is $11.10, a decrease of 10.7% year-over-year. Iowa has the highest average check at $11.90. This decline suggests a need to analyze pricing strategies and customer spending habits.
Outlet count indicates brand reach and growth. More outlets can increase market presence and accessibility, driving revenue and brand awareness.
Hurts Donut has the most outlets in Iowa (4), followed by Texas (3). Colorado, Missouri, Nebraska and Oklahoma each have 2 outlets. Ohio, Arizona, Arkansas and Louisiana each have 1 outlet. This distribution highlights key markets for the brand.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs strategies to attract and retain customers.
Hurts Donut's top competitors based on cross-visitation are McDonald's (13.78%), Taco Bell (8.01%), Whataburger (7.69%), Chick-fil-A (6.41%), and Starbucks (6.41%). This indicates that Hurts Donut customers also frequent these fast-food and coffee chains.
Traffic workload by hour reveals peak and off-peak times. This data informs staffing, marketing, and operational decisions to optimize customer service.
Hurts Donut experiences peak traffic between 9 AM and 6 PM, with the highest workload around 10 AM (61.29%). Traffic is lowest in the early morning hours. This data can help optimize staffing and promotions.
Understanding consumer segments allows for targeted marketing. Gender and generational insights inform messaging and product development to resonate with key demographics.
Hurts Donut's customer base shows a high affinity among women (98%) and men (102%). Gen X shows a high affinity (123%), while Gen Y (94%) and Gen Z (89%) are under-indexed. This suggests targeted marketing towards Gen X could be effective.
Cafés & Restaurants