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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Häagen-Dazs performance in the United States and how they change over time
See what factors influence Häagen-Dazs performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Häagen-Dazs is right in the middle
Sample of brands in the same percentile
An analysis of Häagen-Dazs' competitors in the United States
An analysis of Häagen-Dazs' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Häagen-Dazs' market performance is at the 45th percentile in the United States' Cafe & Restaurants industry, indicating a below average/lagging market position. This means that Häagen-Dazs captures less foot traffic compared to many competitors. Performance peers in the same percentile range include Jakes Burgers and Beer, Hummus Republic, Arctic Circle, Luka Restaurant and Coffee, Mint Indian Bistro, and Pa' Paraguaná Venezuelan Latin Restaurant.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Häagen-Dazs' overall customer satisfaction is 75%, a slight increase of 0.2 percentage points year-over-year. Satisfaction varies by state, with Texas at 89% (down 11.1pp) and New York at 84% (up 13.9pp). California shows a significant increase of 16.8pp to 78%. Maryland decreased by 13.6pp to 77%. The CSAT trend shows fluctuations between 73.39% and 76.10% during the reporting period.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
The overall average check for Häagen-Dazs is $14.2, an increase of 8.9% year-over-year. Colorado shows an average check of $15.6 USD. The average check remained relatively stable at approximately $15.83 throughout the period from June to August 2025.
Outlet count indicates brand reach and growth. More outlets can mean greater market presence and accessibility for customers, driving revenue.
Häagen-Dazs has 53 outlets in Florida, making it the state with the highest number of locations. New York has 28 outlets, New Jersey has 20, and California has 14. Maryland and Colorado each have 9 outlets. Georgia has 7, while North Carolina, Arizona, and Virginia each have 5 outlets.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns helps refine marketing and retain customers.
The top competitors for Häagen-Dazs, based on cross-visitation, are Starbucks (10.34%), McDonald's (8.27%), Dunkin' (6.20%), Chick-fil-A (4.91%), and Chipotle Mexican Grill (4.65%). This indicates that customers who visit Häagen-Dazs also frequently visit these other establishments.
Traffic workload shows peak hours, enabling efficient staffing and resource allocation. Understanding customer traffic patterns optimizes operations and service quality.
Häagen-Dazs experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest traffic around 5:00 PM to 6:00 PM (53.52% to 54.41%). Traffic is minimal during the early morning hours (1:00 AM to 7:00 AM).
Understanding consumer segments enables targeted marketing. Tailoring strategies to gender and generation enhances engagement and brand affinity.
Women show a slightly higher affinity (101%) for Häagen-Dazs compared to men (99%). Gen Y exhibits a high affinity (109%), while Gen X shows a slightly lower affinity (98%), and Gen Z is under-indexed (90%).