Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Guthrie's performance in the United States and how they change over time
See what factors influence Guthrie's performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Guthrie's is in the lower 44% of brands
Sample of brands in the same percentile
An analysis of Guthrie's' competitors in the United States
An analysis of Guthrie's' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Guthrie's market performance is in the lower 44%, indicating a below average market standing. This means Guthrie's captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Texas Steakhouse, Pancheros Mexican Grill, Dolores But You Can Call Me Lolita, Bakery 1908, Chickie's & Pete's, and Home Eat汉家宴.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
Guthrie's overall customer satisfaction is 73%, a slight decrease of 0.8 percentage points year-over-year. Tennessee shows the highest CSAT at 86%, while Idaho has the lowest at 72%. This suggests varying customer experiences across different states, with potential areas for improvement in Idaho and Ohio.
Average check reflects spending per customer, influencing revenue. Monitoring trends helps optimize pricing and promotions for increased profitability.
Guthrie's average check is $16, a 1.8% increase year-over-year. Idaho has the highest average check at $18.8 USD. This indicates customers are spending slightly more per visit compared to last year, with regional variations in spending habits.
Outlet count indicates brand reach and market presence. Growth reflects expansion strategy and potential revenue streams in different locations.
Guthrie's has 32 outlets in Alabama, the most of any state. Georgia has 16 outlets. This shows a strong concentration in Alabama, with opportunities for expansion in other states to increase brand visibility and market share.
Identifying top competitors helps refine strategies. Cross-visitation reveals shared customer base, informing targeted marketing and competitive positioning.
Guthrie's top competitors based on cross-visitation are McDonald's (18.28%), Chick-fil-A (13.02%), Taco Bell (8.86%), Burger King (8.31%), and Wendy's (8.03%). This indicates a significant overlap in customer base with these major fast-food chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience and service speed.
Guthrie's experiences peak traffic between 10 AM and 8 PM, with the highest workload around 12 PM (70.07%). Traffic is minimal between midnight and 9 AM. This highlights the need for adequate staffing and resources during peak hours to manage customer flow effectively.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Guthrie's customer base shows a high affinity towards women (94) and men (106). Gen X is overrepresented (130), while Gen Y (87) and Gen Z (71) are underrepresented. This suggests that Guthrie's appeals more strongly to Gen X compared to younger generations.