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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence 85 performance in the United States and how they change over time
See what factors influence 85 performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
85 is in the lower 44% of brands
Sample of brands in the same percentile
An analysis of 85' competitors in the United States
An analysis of 85' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
85's market performance is in the lower 44%, indicating a below average market standing. This suggests it captures less foot traffic compared to competitors. Performance peers in the same percentile range include Texas Steakhouse, Mastro's, China King, On Ocean 7 Cafe, Main Bird Hot Chicken, and Jack Brown's Beer & Burger Joint.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
85's overall CSAT is 80%, a 1.2pp increase year-over-year, showing improved customer happiness. Arizona leads with 92%, while Hawaii lags at 88% with a decrease of 8.7pp. CSAT decreased from 84.72% in June to 74.90% in August 2025.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions for profitability.
85's overall average check is $17.2, a 0.5% increase year-over-year, indicating slightly higher customer spending. Texas has the highest average check at $18.4, while Utah has the lowest at $10.8. Average check decreased from $18.02 in June to $13.18 in August 2025.
Outlet count indicates brand reach and market presence. Growth reflects expansion strategy and potential revenue streams in different locations.
85 has 20 outlets in California, 5 in Texas, 2 in Nevada and Washington, and 1 each in Hawaii, Arizona, Oregon, and Utah. California dominates the outlet presence, indicating a strong regional focus.
Competitor analysis identifies key rivals and customer preferences. Cross-visitation reveals shared customer base and competitive landscape dynamics.
85's top competitors based on cross-visitation are McDonald's (13.83%), In-N-Out Burger (12.41%), Starbucks (10.99%), Chick-fil-A (6.03%), and Raising Cane's Chicken Fingers (4.43%). This indicates a significant overlap in customer base with these major fast-food chains.
Traffic workload shows peak hours, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and minimizes wait times.
85 experiences peak traffic between 12 PM and 5 PM, with the highest workload around 1 PM (66.97%). Traffic is minimal before 6 AM and after 9 PM, indicating operational hours align with daytime demand.
Understanding consumer segments allows targeted marketing. Gender and generation insights inform tailored campaigns, boosting engagement and ROI.
Women show a 95 affinity index, while men show a 105 affinity index. Gen X shows a 100 affinity index, Gen Y shows a 111 affinity index, and Gen Z shows a 90 affinity index. Gen Y is overrepresented, while Gen Z is underrepresented.