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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Giguo performance in the Taiwan and how they change over time
See what factors influence Giguo performance in the Taiwan and how they change over time
Available by subscription
Available by subscription
An analysis of Giguo' competitors in the Taiwan
An analysis of Giguo' competitors in the Taiwan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Giguo, with a Market Performance percentile of 99 in Taiwan's Cafe & Restaurants industry, is a leading brand. This high percentile means Giguo captures a significant portion of customer traffic compared to peers like 焼肉スマイル, 海底捞, KFC, 築間幸福鍋物, Power of Meat Taichung Wenxin, and Tan Zuo Ma Li, all of whom share a similar leading position.
Customer satisfaction is crucial as it shows how happy customers are, impacting loyalty and brand reputation, which boosts long-term success.
Giguo's customer satisfaction (CSAT) is at 93%, up 4 percentage points year-over-year. This indicates a strong positive perception among customers. CSAT is highest in Pingtung City (97%) and Taichung (96%), suggesting effective customer service and product quality in these locations. New Taipei shows the largest growth in CSAT (up 7.8pp).
Average check reveals how much customers spend, impacting revenue. Monitoring trends helps adjust pricing and promotions for profitability.
Giguo's overall average check is 639.8 TWD, a slight decrease of 0.6% year-over-year. Toufen has the highest average check at 694.2 TWD. While Taichung, Pingtung City, Taipei and New Taipei average check is lower. This suggests varied spending habits across different cities.
Outlet count shows a brand's reach. More outlets often mean better access for customers and greater brand visibility in market.
Giguo has the most outlets in Taipei (5), followed by Taoyuan City and New Taipei (2 each). Tainan, Pingtung City, Taichung, Toufen and Yilan City each have 1 outlet. This distribution indicates a stronger presence in Taipei and surrounding areas compared to other cities.
Knowing main competitors reveals direct market rivals, guiding strategy to attract and retain customers, and outperform competition.
Giguo's top competitors based on customer cross-visitation are Tasty (2.40), McDonald's (2.32), Starbucks (1.55), Wagyu Shabu (1.33) and 海底捞 (1.20). This means Giguo's customers also frequent these establishments, signaling potential areas for competitive focus and differentiation.
Understanding traffic patterns allows you to optimize staffing, promotions, and resources to meet customer demand efficiently.
Giguo experiences peak traffic between 11 AM and 9 PM, with the highest workload occurring between 6 PM and 7 PM (66.68). Traffic is minimal before 10 AM and after 10 PM. These patterns can inform staffing and promotional strategies.
Understanding consumer segments allows personalized marketing, improving engagement and brand affinity among key demographic groups.
Giguo's customer base shows a slightly higher affinity among women (105) compared to men (95). Gen Y and Gen Z are overrepresented with an affinity index of 102, while Gen X is underrepresented (73). This affinity values indicates a stronger connection or engagement with the brand.