Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Tasty performance in the Taiwan and how they change over time
See what factors influence Tasty performance in the Taiwan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Tasty' competitors in the Taiwan
An analysis of Tasty' competitors in the Taiwan
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Tasty is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tasty is a leading brand with a 99th percentile market performance in Taiwan's Cafe & Restaurants industry. This means Tasty outperforms most competitors. Peers in similar range: McDonald's, Chin Huajiao, Shu Lan Restaurant, Ba Fang Yun Ji, Pizza Hut, and Starbucks.
Customer satisfaction (CSAT) reflects how happy customers are. High CSAT leads to loyalty and positive word-of-mouth, boosting brand reputation.
Tasty's overall CSAT is 92%, a slight decrease of 1.1 percentage points year-over-year. Keelung shows the highest CSAT at 97%, while Yilan City experienced the largest CSAT decrease. Monitoring these trends can help improve service.
Average check reveals how much customers spend per visit. Tracking this helps understand spending habits and identify revenue growth opportunities.
Tasty's overall average check is 770.1 TWD, a 2.5% increase year-over-year. Chiayi has the highest average check at 815.8 TWD. Understanding regional spending differences is key for pricing strategies.
Outlet count indicates brand reach and market presence. More outlets can mean greater convenience and higher brand visibility for customers.
Tasty has the most outlets in New Taipei (7), followed by Taoyuan City, Taipei, Taichung and Kaohsiung (4 each). Expanding in areas with fewer outlets may boost market share.
Identifying key competitors helps understand the competitive landscape and refine strategies to attract and retain customers effectively.
McDonald's (2.69%) and Starbucks (1.77%) are Tasty's top competitors based on cross-visitation. Analyzing competitor strategies can inform Tasty's marketing and offerings.
Traffic workload by hour shows peak times. This helps optimize staffing and resources for better customer service and operational efficiency.
Tasty experiences peak traffic workload between 18:00 and 20:00, with the highest workload at 19:00 (63.44). Allocating more staff during these hours can improve customer experience.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights help tailor strategies for higher engagement.
Women are overrepresented (affinity index 103) and Men are underrepresented (affinity index 97) among Tasty's consumers. Gen Z is significantly overrepresented (affinity index 133), while Gen X (affinity index 75) and Gen Y (affinity index 89) are underrepresented. These insights can guide targeted promotions.