Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fricker's performance in the United States and how they change over time
See what factors influence Fricker's performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Fricker's' competitors in the United States
An analysis of Fricker's' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Fricker's is in the lower 42% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fricker's market performance is in the lower 42%, indicating a below average market standing. This means Fricker's captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Mac's Speed Shop, American Way Smokehouse - Kansas City, Pequod's Pizza, The Tavern, El Nopal, and 100 Fun.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Fricker's top competitors based on customer cross-visitation are McDonald's (17.78%), Wendy's (8.51%), Burger King (7.99%), Bob Evans (7.73%), and Chick-fil-A (7.47%). This indicates that a significant portion of Fricker's customers also visit these fast-food chains.
Traffic workload by hour reveals peak operational times, enabling efficient staffing and resource allocation.
Fricker's experiences peak traffic workload between 17:00 and 19:00 (5 PM - 7 PM), with the highest workload at 18:00 (6 PM) at 72.36. Traffic is minimal between 0:00 and 10:00 (12 AM - 10 AM).
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies.
Fricker's customer base shows a high affinity towards women (116 index), suggesting they are overrepresented compared to the average consumer. Among generations, Gen X shows the highest affinity (149 index), while Gen Y (69 index) and Gen Z (73 index) are underrepresented.