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Managing Partner, Global Business Development
See what factors influence Ford's Garage performance in the United States and how they change over time
See what factors influence Ford's Garage performance in the United States and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Ford's Garage' competitors in the United States
An analysis of Ford's Garage' competitors in the United States
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Ford's Garage is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals competitive strength and customer preference in the industry for strategic decision-making.
Ford's Garage has a leading market performance with a percentile of 99, placing it in the top 1% of brands. This indicates a strong competitive position. Performance peers include Miller's Ale House, Einstein Bros. Bagels, Fazoli's, Bulla Gastrobar, Metro Diner, and City Barbeque, all within a similar percentile range.
CSAT reflects brand perception, driving loyalty and repurchase. High CSAT correlates with positive word-of-mouth and business growth.
Ford's Garage demonstrates a solid customer satisfaction with an overall CSAT of 87%, slightly down by 0.4pp year-over-year. Kentucky shows the highest CSAT at 92%, followed by Ohio at 88%. Florida, Michigan and Indiana are at 88%, 84% and 84% respectively.
Average check is crucial for revenue analysis. Monitoring trends aids pricing and promotional strategies to optimize profitability.
The overall average check for Ford's Garage is $30.3, a decrease of 4.8% year-over-year. New York has the highest average check at $35, while Michigan has an average check of $28.6. Florida and Virginia's average check are at $30.9 and $30.7 respectively.
Outlet count indicates brand reach and growth. Expansion strategy effectiveness is gauged via outlet distribution across regions.
Ford's Garage has a total of 30 outlets. Florida leads with 21 outlets, significantly more than other states. Ohio and Michigan each have 2 outlets, while New York, Texas, Indiana, Kentucky, and Virginia each have 1 outlet.
Competitor analysis identifies market rivals, informs strategic positioning, and highlights competitive advantages and threats.
The top competitors for Ford's Garage, based on customer cross-visitation, are McDonald's (10.42%), Chick-fil-A (5.32%), Texas Roadhouse (4.59%), Cracker Barrel Old Country Store (4.20%), and Wendy's (3.90%). This indicates a significant overlap in customer preferences.
Traffic workload analysis optimizes staffing and resource allocation to align operational capacity with peak customer demand.
Ford's Garage experiences peak traffic workload between 11 AM and 9 PM, with the highest workload observed at 6 PM (61.33%). Traffic is minimal during the early morning hours, gradually increasing from 8 AM.
Understanding consumer segments enables targeted marketing and personalized experiences, enhancing engagement and brand loyalty.
Ford's Garage consumer base shows a slight over-indexing for men (106) and under-indexing for women (93). Among generations, Gen X is over-indexed (125), while Gen Y (78) and Gen Z (88) are under-indexed, suggesting a higher affinity for Gen X.