Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence El Globo performance in the Mexico and how they change over time
See what factors influence El Globo performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of El Globo' competitors in the Mexico
An analysis of El Globo' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
El Globo is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
El Globo's market performance is at the 67th percentile, indicating an average/above average market standing in Mexico's Cafe & Restaurants industry. This means El Globo is ahead of many competitors. Performance peers in the same percentile range include Café Antoinette, Sanborns, El Lugar de Max, Sushi Central, The Italian Coffee Company and Kabuki Sushi.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and repeat business. Higher CSAT often leads to better financial outcomes.
El Globo's overall customer satisfaction is 69%, a 6.4 percentage point increase year-over-year. Jalisco shows the highest CSAT at 84%, while Yucatán experienced a decrease. The CSAT trend from June to August 2025 shows fluctuations, peaking in June and then decreasing in July before rising again in August.
Average check (or average spend) indicates how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions.
El Globo's overall average check is 202.4 MXN, a 3.7% increase year-over-year. Jalisco has an average check of 177.3 MXN. The average check fluctuated between June and August 2025, peaking in July.
The number of outlets indicates brand reach and market presence. More outlets can mean greater convenience and brand visibility for customers.
El Globo has 37 outlets in the State of Mexico, the highest number compared to other states. Jalisco has 9 outlets, followed by Morelos with 7, and Puebla with 6. Other states have fewer outlets, indicating a concentration of El Globo's presence in the State of Mexico.
Identifying top competitors through cross-visitation patterns helps a brand understand its competitive landscape and customer preferences.
The top competitors for El Globo, based on customer cross-visitation, are Starbucks (9.09%), Little Caesars (8.17%), McDonald's and Toks (7.56% each), and VIPS (6.95%). This indicates that customers who visit El Globo also frequently visit these other brands.
Understanding traffic workload by hours helps optimize staffing and resource allocation to meet customer demand effectively throughout the day.
El Globo experiences peak traffic workload between 14:00 and 18:00, with the highest workload at 18:00 (64.87). Traffic is significantly lower during the early morning hours, with the lowest workload between 0:00 and 5:00.
Analyzing consumer segments by gender and generation informs targeted marketing and positioning strategies, enhancing engagement and brand relevance.
El Globo's customer base shows a high affinity towards women (86), while men are overrepresented (112). Gen X is overrepresented (130), Gen Y is underrepresented (40), and Gen Z shows a very high affinity (188).