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Managing Partner, Global Business Development
See what factors influence Donatos Pizza performance in the United States and how they change over time
See what factors influence Donatos Pizza performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Donatos Pizza' competitors in the United States
An analysis of Donatos Pizza' competitors in the United States
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Donatos Pizza is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Donatos Pizza holds a leading market position, ranking in the top 1% in the United States. This high percentile indicates strong brand preference and competitive performance. Performance peers in a similar range include YAKS, Lupe Tortilla Mexican Restaurant, Primanti Bros. Restaurant and Bar, D'Angelo Grilled Sandwiches, LOS TACOS No.1, and Tacos El Gordo.
Customer satisfaction reflects brand perception and loyalty, influencing repeat business and positive word-of-mouth referrals.
Donatos Pizza's overall customer satisfaction (CSAT) is 68%, a 5.3 percentage point increase year-over-year. Pennsylvania shows the highest CSAT at 90%, while Tennessee saw the largest growth in CSAT at 19.2 percentage points. This indicates improved customer experiences across multiple states.
Average check reveals customer spending habits and pricing effectiveness, impacting revenue and profitability analysis.
The average check for Donatos Pizza is $22.4, representing a 10.3% increase year-over-year. Alabama has the highest average check at $28.8 USD. The increase shows customers are spending more per visit, potentially due to menu changes or inflation.
Number of outlets indicates market presence and brand reach, driving accessibility and potential revenue streams.
Donatos Pizza has 114 outlets in Ohio, demonstrating its strongest market presence there. Indiana follows with 21 outlets. The distribution of outlets across states reveals regional market focus and expansion opportunities.
Competitor analysis identifies market rivals and customer preferences, informing strategic positioning and competitive advantages.
McDonald's is the top competitor with a cross-visitation rate of 21.67%. Wendy's and Taco Bell also show notable cross-visitation rates at 11.31% and 10.64% respectively. This data highlights the fast-food chains most frequented by Donatos Pizza customers.
Traffic workload by hour reveals peak operational times, aiding staffing, resource allocation, and service optimization.
Donatos Pizza experiences peak traffic between 17:00 and 19:00, with the highest workload at 62.35 during 18:00. The data suggests focusing resources during evening hours to manage high demand effectively.
Consumer segment analysis by gender and generation informs targeted marketing and product positioning strategies.
Women show an affinity index of 88, while men show an affinity of 111. Gen X exhibits an affinity index of 127, Gen Y 87 and Gen Z 97. These indices reveal potential target demographics and areas for tailored campaigns.