Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Dickey's Barbecue Pit performance in the United States and how they change over time
See what factors influence Dickey's Barbecue Pit performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Dickey's Barbecue Pit' competitors in the United States
An analysis of Dickey's Barbecue Pit' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Dickey's Barbecue Pit is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dickey's Barbecue Pit's market performance is at the 59th percentile, indicating an average market position. This means the brand performs better than 59% of its peers. Performance peers in the same percentile range include Hopdoddy Burger Bar, Carolina Ale House, Earls Kitchen + Bar, Margaritaville, The Toasted Yolk Cafe, and Dos Toros Taqueria.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT scores often correlate with repeat business.
Dickey's Barbecue Pit has an overall customer satisfaction of 68%, a slight decrease of 0.4 percentage points year-over-year. North Dakota shows the highest CSAT at 91%, with a significant increase of 29.4 percentage points. Kentucky shows 86% with decrease of 2.4 percentage points.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions.
The overall average check for Dickey's Barbecue Pit is $23.50, a decrease of 3.9% year-over-year. California has the highest average check at $31.80. Nevada has $27.50, Colorado has $27.10, South Carolina and Washington have $26.90.
Outlet count indicates brand reach and growth. More outlets can mean greater market presence and accessibility for customers.
Dickey's Barbecue Pit has the most outlets in Texas (101). California has 25 outlets, Colorado has 23, Florida and Arizona each have 20. Louisiana has 13, Mississippi has 10, Washington and Ohio each have 9, and Georgia has 8.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain a competitive edge and retain customers.
The top competitors for Dickey's Barbecue Pit, based on customer cross-visitation, are McDonald's (13.39%), Chick-fil-A (6.23%), Taco Bell (5.95%), Wendy's (5.10%), and Sonic Drive-In (4.75%). This indicates that customers who visit Dickey's also frequent these fast-food chains.
Traffic workload shows peak hours, helping optimize staffing and resources to meet customer demand efficiently and improve service.
Dickey's Barbecue Pit experiences peak traffic workload between 11 AM and 6 PM, with the highest traffic around 12 PM (58.95%) and 1 PM (59.85%). Traffic is significantly lower during early morning hours.
Understanding consumer segments by gender and generation informs targeted marketing, improving engagement and brand resonance with key demographics.
Dickey's Barbecue Pit's customer base shows a higher affinity among women (79%) and men (120%). Generation X shows high affinity (126%), while Gen Y (82%) and Gen Z (87%) are under-indexed.