Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence CK performance in the Philippines and how they change over time
See what factors influence CK performance in the Philippines and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of CK' competitors in the Philippines
An analysis of CK' competitors in the Philippines
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
CK is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
CK's market performance is at the 64th percentile, indicating an average/above average market standing. This means CK is ahead of many competitors in the Cafe & Restaurants industry in the Philippines. Performance peers in a similar range include 24 Chicken, Cow, Manam, Popeyes Louisiana Kitchen, and Greenwich.
Customer satisfaction (CSAT) reflects how well a brand meets customer expectations, impacting loyalty and positive word-of-mouth.
CK's overall customer satisfaction is 85%, a significant 21.2 percentage point increase year-over-year. Zamboanga Peninsula shows 100% satisfaction, while Metro Manila and Calabarzon both report 89%. Central Luzon has a lower CSAT of 52%. This indicates strong positive sentiment, especially in Zamboanga Peninsula, Metro Manila and Calabarzon.
Average check (Avg Check) measures the average amount customers spend per transaction, indicating pricing power and customer spending habits.
CK's overall average check is PHP 512.2, a 38.6% increase year-over-year. Metro Manila has the highest average check at PHP 600.8. Calabarzon's average check is PHP 509.8, while Western Visayas, Northern Mindanao and Central Visayas have lower average checks. This suggests higher spending per customer in Metro Manila.
Number of outlets indicates brand's reach and accessibility, reflecting expansion strategy and market penetration.
CK has 28 outlets in Metro Manila, the highest number among all regions. Central Luzon has 16 outlets, and Calabarzon has 14. Ilocos Region has 11 outlets. Other regions have fewer outlets, indicating a concentration of CK's presence in Metro Manila and surrounding areas.
Competitor analysis identifies key rivals and customer cross-visitation patterns, informing competitive strategies.
CK's top competitors based on customer cross-visitation are Jollibee (23.85%), Chowking (20%), McDonald's (16.15%), Mang Inasal (10%), and Burger King (7.69%). This indicates that a significant portion of CK's customers also visit these fast-food chains, highlighting direct competition.
Traffic workload by hours reveals peak operational times, enabling efficient staffing and resource allocation.
CK experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (59.54%). Traffic gradually increases from 6:00, peaking in the late afternoon/early evening, then declines overnight. This data helps optimize staffing during peak hours.
Consumer segments analysis informs targeted marketing by understanding demographic preferences and affinity.
CK's consumer base shows a higher affinity towards women (92) and men (109). Gen Y (110) shows a higher affinity, while Gen X (79) and Gen Z (73) are under-indexed. This suggests that CK resonates more strongly with Gen Y compared to other generations.