Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Popeyes Louisiana Kitchen performance in the Philippines and how they change over time
See what factors influence Popeyes Louisiana Kitchen performance in the Philippines and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Popeyes Louisiana Kitchen' competitors in the Philippines
An analysis of Popeyes Louisiana Kitchen' competitors in the Philippines
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Popeyes Louisiana Kitchen is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, a key indicator of competitive strength and customer preference in the cafe & restaurant industry.
Popeyes Louisiana Kitchen is in the top 1% (leading) in the Philippines' cafe & restaurant industry. This high percentile shows a strong market presence and customer preference compared to peers like OM Boracay, Lydia's Lechon, CIBO, Kuya J Restaurant, 24 Chicken and Shakey's Pizza Parlor.
Customer satisfaction (CSAT) measures how well a brand meets customer expectations. High CSAT correlates with loyalty and positive word-of-mouth, driving revenue.
Popeyes Louisiana Kitchen shows a strong customer satisfaction with an overall CSAT score of 72%, a significant increase of 21.6 percentage points year-over-year. Metro Manila shows a CSAT of 73%, with a growth of 22.3 percentage points, highlighting positive customer experiences.
Average check reflects customer spending per visit. Monitoring this KPI helps understand pricing strategy effectiveness and revenue trends over time.
The average check for Popeyes Louisiana Kitchen in the Philippines is PHP 391.70, a decrease of 6.9% year-over-year. Calabarzon shows an average check of PHP 452.40, while Metro Manila shows PHP 389.80. These variations suggest regional differences in customer spending habits.
Outlet count indicates brand reach and accessibility. Increasing outlet numbers typically translates to greater market penetration and revenue potential.
Popeyes Louisiana Kitchen has 31 outlets in Metro Manila and 1 outlet in Calabarzon. A higher concentration in Metro Manila indicates a strategic focus on this key urban market.
Analyzing top competitors reveals market dynamics. Cross-visitation patterns help identify shared customer base and competitive positioning strategies.
The top competitors for Popeyes Louisiana Kitchen, based on customer cross-visitation, are McDonald's (21.16%), Jollibee (15.34%), Starbucks (9.52%), Popeyes - SM Fairview (6.35%), and Mang Inasal (5.82%). This indicates that Popeyes shares a customer base with these popular fast-food and cafe chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience and sales.
Peak traffic workload for Popeyes Louisiana Kitchen in the Philippines occurs between 10:00 AM and 8:00 PM, with the highest workload at 6:00 PM (65.21%). Low traffic workload happens between 1:00 AM and 5:00 AM.
Understanding consumer demographics is vital for targeted marketing. Gender and generational insights inform tailored campaigns and product development efforts.
Popeyes Louisiana Kitchen's customer base shows high affinity towards women (81%) and over-indexed representation from Gen X (146%) and Gen Z (108%), while Gen Y is under-indexed (80%). These affinity indexes suggest focus for marketing.